SOURCE: Spark Networks

Spark Networks

May 16, 2011 07:08 ET

SingleSeniorsMeet™ Undergoes Rebrand to Become SilverSingles®.com

New Name Better Reflects Site's Targeted Mission to Connect Mature Singles 50 Plus

BEVERLY HILLS, CA--(Marketwire - May 16, 2011) - Today, Spark Networks® (NYSE Amex: LOV) announces its leading community for mature singles, formerly known as SingleSeniorsMeet, is now named SilverSingles.com. The new SilverSingles.com brings likeminded singles over the age of 50 together in a welcoming, low-pressure and safe environment.

With member security as the site's number one priority, every single profile and photo are manually reviewed by a Customer Care representative, so members can browse, email and flirt safely and with confidence. And, if members have any questions or need advice along the way, they can easily contact Customer Care by phone or email seven days a week.

"SilverSingles is the perfect name to characterize our growing senior community searching for companionship with someone special," says James Green, General Manager of Other Affinity Networks for Spark Networks, the owner and operator of SilverSingles.com. "With more registered members in the first four months of this year than in all of 2010, our members seem to agree SilverSingles is a comfortable and effective outlet for singles over 50 to connect, meet and share their life experiences with one another."

Signing up is both easy and free. In just minutes, members can browse thousands of profiles and photos. Some of the many features SilverSingles members can enjoy include comprehensive search tools, the Secret Admirer game, Question of the Week, interactive chat rooms, and enhanced and broader communication tools, including instant messenger, email and message boards, with many of those features available not only from members' desktops, but also through the new SilverSingles.com mobile-optimized experience.

With the newly launched mobile experience, SilverSingles members can now take the site with them wherever they go. It's easier than ever to connect and show what makes each member unique by uploading and sharing photos straight from a mobile phone.

To learn more about SilverSingles, visit www.SilverSingles.com or m.SilverSingles.com

About SilverSingles.com
SilverSingles.com (www.SilverSingles.com) is the premier online community for senior singles over 50. SilverSingles is owned and operated by Spark Networks, Inc (www.Spark.net), one of the world's leading providers of online personals services. Spark Networks' shares trade on the NYSE Amex under the symbol "LOV" (NYSE Amex: LOV). In addition to SilverSingles.com, the Spark Networks portfolio of consumer websites includes, among others, JDate®.com (www.JDate.com), Spark®.com (www.Spark.com), ChristianMingle®.com (www.ChristianMingle.com) and BlackSingles.com® (www.BlackSingles.com).

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