SOURCE: Nor1, Inc.

Nor1, Inc.

October 22, 2012 20:00 ET

Six Senses Now Offering Nor1 eStandby Upgrades Across Luxury Properties

SILICON VALLEY, CA--(Marketwire - Oct 22, 2012) - Nor1, Inc., the technology leader in upsell solutions, announced today that Six Senses Hotels, Resorts & Spas is now offering eStandby Upgrades to guests who book directly with its portfolio of luxury boutique properties.

"Six Senses is a premier luxury brand in Thailand, Vietnam, Maldives and Oman focused on the highest level of service and guest attentiveness. We are proud to welcome this brand as a new user of our services, allowing this fine collection of hotels to further meet guests' desires while maximizing profits for each property," said Jason Bryant, President and COO of Nor1, Inc. "This agreement underscores our mutual drive and focus on bringing the best of innovation and customer satisfaction to hotels worldwide."

View a sample eStandby offer for Six Senses Hotels, Resorts & Spas

Nor1's signature eStandby Upgrade upsell solution generates incremental revenue opportunities powered by PRiME®, the industry's only upsell pricing and merchandising engine. The patented PRiME uses predictive analytics to make guest-centric, customized upsell offers for each individual reservation. 

eStandby offers, delivered post-confirmation but pre-arrival, eliminate the upsell pressure on front desk personnel by identifying a guest's willingness to pay in advance. All that the property has to do is award the upgrade at check-in. Nor1 is the first company to provide this level of decision intelligence for the hospitality industry engineered to maximize revenue opportunities for existing reservations. 

About Nor1, Inc.
Nor1, Inc. is the technology leader in upsell solutions. Headquartered in Silicon Valley, Nor1 provides data-driven pricing and merchandising solutions to maximize revenues for hotels and resorts worldwide. Nor1 products include its signature eStandby Upgrade® and the FrontDesk Upsell™ both powered by PRiME®, the decision intelligence engine, that makes product selection, upsell pricing, and display ranking decisions customized for each hotel guest.

Nor1 is creating the fusion between technology and guest experience. It's that combination of expertise and skill that have set Nor1 apart and continues to attract technology's most distinguished investors such as Goldman Sachs and Accel Partners. For more information, please visit

Contact Information

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    Marketing & PR for Nor1, Inc.
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