SOURCE: Sleep Country USA

June 10, 2008 10:00 ET

Sleep Country USA Pajama Bowls Score Big for Area Foster Kids, Raising More Than $80,000

Third-Annual Event Drew More Than 700 Participants and Garnered an Increase of Over 20% in Cash Donated for Local Foster Children

SEATTLE, WA--(Marketwire - June 10, 2008) - More than 700 pajama-wearing women, men and children descended on three Pacific Northwest bowling alleys during what appeared to be an otherwise normal Sunday afternoon in an effort to help local foster children by participating in Sleep Country USA's largest Pajama Bowl event to date. For the third year in a row, Sleep Country USA, the Northwest's largest seller of premium mattress sets, invited its community to join its effort to provide monetary support to local foster organizations, and the result was a resounding success.

The tri-city events, held May 18th in the Portland area, and June 1st in the Seattle area, attracted over 170 teams of bowlers. Each team had to pledge a minimum of $250 in cash donations to participate, with many teams raising well above this amount. In total, teams from Washington's two Pajama Bowl events raised over $52,000, and teams from Oregon raised over $28,000 for a combined total of more than $80,000 in cash -- over 20% increase over last year's event, which goes directly to regional foster children charities.

The six top scoring teams from each state qualified for prizes, including the grand prize of brand new Simmons® Beautyrest® mattress sets, also known as the "Bowling Ball" mattress, for each team member. The remaining teams that placed were awarded gift certificates for local restaurants and bowling parties, as well as Tempur-Pedic pillows for each team member. Showing further generosity and community support, the top scoring team in Washington, The Emerald No-Flips, donated their prize of brand new mattress sets to Olive Crest, one of Sleep Country's foster care organization partners.

"We are thrilled to be able to play a significant role in bringing together this generous community for such a fun event," said Terry Horsley, Vice President of Brand Strategy, Sleep Country USA. "The tremendous response from individuals and businesses enabled us to raise tens of thousands of dollars in cash to our foster care organization partners and heartily support their efforts to ensure foster children have fulfilling childhoods and a successful transition into adulthood. We are overwhelmed by the caring and kindness demonstrated at these events, reinforcing our belief that while not everyone can be a foster parent, anyone can help a foster child™."

Missed this year's event? You can still help local foster children by donating to Sleep Country USA's current New Clothing drive, which seeks items of new clothing for foster kids. Donations of new items of clothing can be dropped off at any Sleep Country USA location throughout Washington and Oregon. To find the location nearest you, visit www.sleepcountry.com for the store locator.

About Sleep Country USA

Sleep Country USA is the No. 1 mattress seller in the Northwestern United States, with more than 70 mattress retail stores throughout Washington and Oregon. The company was founded in 1991 and features top-quality brand-name mattresses and premium adjustable beds, futons, and wood and metal accent beds. The company is active in its communities, hosting ongoing events that benefit the area's more than 26,000 foster children. For more information about Sleep Country USA or Sleep Country Foster Kids, please visit www.sleepcountry.com.

Contact Information

  • Media Contact:
    REVOLUTION PR for Sleep Country USA
    Jennifer Karkar Ritchie
    (206) 932-2454
    Email Contact