SOURCE: Pure Storage, Inc.

Pure Storage, Inc.

February 21, 2012 08:00 ET

Smart Grid Software Provider eMeter Achieves New Levels of Flexibility and Performance With Pure Storage FlashArray

eMeter Deploys Pure Storage FlashArray to Implement Shared Services Model for Engineering, QA, Support and Training

MOUNTAIN VIEW, CA--(Marketwire - Feb 21, 2012) - Pure Storage, the all-flash enterprise storage company, today announced that eMeter, a Siemens Business and global smart grid software platform provider located in Northern California, has deployed the Pure Storage FlashArray to implement a shared services model for Engineering, QA, Support and Training. The new solution has allowed them to quickly provision eMeter application instances on-demand for a variety of use cases. Based on the results of this implementation, eMeter plans to broaden the deployment of the FlashArray within the engineering and IT infrastructure.

eMeter provides essential software that enables electric, gas and water utilities to realize the full benefits of Smart Grid. Leading utilities worldwide depend on eMeter Smart Grid Management software to reduce operational costs, improve customer service and drive energy efficiency. The eMeter application is a multi-tier web application, consisting of an Oracle database server, web server, application server and data integration hub.

As eMeter grew, it found itself having to often support a diverse set of engineering, QA, support, training and customer demo needs within its environment. Each of these environments consisted of five separate physical machines, and each took over three hours of dedicated administration time to create. Maximum performance was also a must -- environments needed to be capable of scaling far beyond customer usage so that deployments could be tested in QA and replicated in support.

To address these challenges, eMeter deployed the Pure Storage FlashArray with VMware. The solution was implemented by virtualizing independent database, application, web and integration servers with VMware, running on a single Pure Storage FlashArray. This new solution has allowed eMeter to provision full stack environments quickly and flexibly, leveraging a shared model that delivers performance and scale to meet the largest testing requirements.

"We simply could not have done this on the filer we had," said Bryan Bond, senior systems administrator at eMeter. "After implementing Pure Storage, we are now CPU-bound on our hosts, and storage no longer limits our scale. The data reduction results have been nothing short of phenomenal -- we looked at the numbers two or three times because we didn't believe them at first."

The consolidation, performance and flexibility achieved by deploying the eMeter shared services with the Pure Storage FlashArray and VMware include:

  • 15+ independent eMeter stacks (60+ individual VMs, consisting of Windows 7, Windows 2003, RedHat 4 and RedHat 5) consolidated onto 5 physical machines with room to grow
  • 1.6TBs of VMs reduced to 237GB on the FlashArray (6.7-to-1 reduction)
  • 23% increased database performance by virtualizing Oracle Per instance provisioning time reduced by 4x
  • 2x improvement in VMware snapshot take/release time

"As users demand more storage and application bandwidth, flash will become increasingly common in the datacenter, due to its reliability, ultra-low latency and cost-efficiency," said Matt Kixmoeller, vice president of product at Pure Storage. "For businesses like eMeter that need to rapidly process large amounts of data, the Pure Storage FlashArray is a natural fit, delivering the performance, flexibility and scalability without the added complexity."

About Pure Storage
Pure Storage, the all-flash enterprise storage company, enables the broad deployment of flash in the data center. When compared to traditional disk-centric arrays, Pure Storage all-flash enterprise arrays are 10x faster and 10x more space and power efficient at a price point that is less than performance disk per gigabyte stored. The Pure Storage FlashArray is ideal for high performance workloads, including server virtualization, desktop virtualization (VDI), database (OLTP, real-time analytics) and cloud computing. For more information, visit

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The Pure Storage and "P" logos, Purity Operating Environment and RAID-3D are trademarks of Pure Storage, Inc. All other trademarks or names referenced in this document are the property of their respective owners.

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