Dairy Farmers of Ontario

Dairy Farmers of Ontario

September 09, 2011 15:06 ET

"Smart" Sandwich Recipe

Just in Time for School, the Great Ontario Nutritious Sandwich Featuring Silani Omega 3 DHA Cheese Exclusively at Sobeys Stores Across Ontario

MISSISSAUGA, ONTARIO--(Marketwire - Sept. 9, 2011) - Parents wanting to prepare school lunches packed with nutrition now have an easy and delicious alternative with the launch of Silani Omega 3 DHA cheeses and the recipe for the Great Ontario Nutritious Sandwich.

The launch is supported by newspaper, television and on-line and by in-store material providing the recipe for the sandwich and free sampling of the sandwich at all 88 Sobeys stores across Ontario on September 10 and 11.

Parents and school kids had a chance to make an extra connection at a special event at Sobeys Queensway store in Toronto, with one of the cows that produces milk with naturally-present DHA for Silani Omega 3 DHA cheeses (Photo available).

For parents, the recipe for the Great Ontario Nutritious Sandwich means making a nutritious and delicious sandwich for lunches is easy with Silani Omega 3 cheese and fresh and wholesome Ontario ingredients available at Sobeys.

Ontario is the only region in the world that has dairy cows that produce DHA milk naturally, thanks to research at the University of Guelph which developed the innovative and world-leading technology to benefit Ontario consumers.

"Silani Omega 3 DHA cheeses are an easy way to add Omega 3 to make a 'smart' sandwich," said Peter Gould, DFO General Manager. "Parents should be interested because Omega 3s, especially DHA, are important essential nutrients that play a role in boosting learning ability, mental development and visual acuity." Because the dietary level of DHA is low in Canadian children, Silani cheese with DHA can directly improve their DHA intake.

Consumers can look for the recipe and more information on Omega 3 DHA in newspapers, on television or online at www.silanicheese.com.

Dairy Farmers of Ontario is the marketing group for all dairy farmers in Ontario and is totally financed by them.

Contact Information

  • Rick Hayward
    416-573-3826