SOURCE: SmartMetric, Inc.

SmartMetric, Inc.

November 06, 2014 10:26 ET

SmartMetric Says Nearly Half of Consumers Say They Will Use Cash Rather Than Cards Because of Security Concerns

NEW YORK, NY--(Marketwired - Nov 6, 2014) - SmartMetric, Inc. (OTCQB: SMME) -- A recent survey shows that nearly half of respondents said they will move away from using cards this holiday shopping period and will instead use cash. The research report, conducted by Princeton Survey Research Associates International on behalf of credit cards. com, said, "Some cardholders are vowing to avoid using plastic this holiday season, with 48 percent saying security breaches will make them more likely to pay with cash."

Ongoing and constant credit card security breaches are now seriously impacting consumer behaviour according to the latest research, said the President & CEO of SmartMetric, Chaya Hendrick. Not only are relationships between banks and consumers affected by credit card fraud but now research is showing a growing reluctance to trust the card in the wallet.

SmartMetric has created a fingerprint activated credit and debit card that embeds a biometric fingerprint reader inside a credit card that is in turn used to safely and securely identify the card user before the card is used for a transaction. According to SmartMetric this brings to the card payment industry the security of biometrics that will provide greater security and peace of mind to banks and consumers alike.

About SmartMetric, Inc. 
SmartMetric is a publicly traded technology company that has added a fingerprint scanner built inside EMV payment credit and debit chip cards
, thereby creating a second layer biometric authentication protection in defending against card fraud. The company is now actively marketing its technology to card issuing financial institutions around the world. To find out more please go to www.smartmetric.com

Safe Harbor Statement 
Certain of the above statements contained in this press release are forward-looking statements that involve a number of risks and uncertainties. Such forward-looking statements are within the meaning of that term in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Readers are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those indicated in the forward-looking statements as a result of various factors.

Contact Information

  • Investor Relations
    Office: 407-585-1080

    SmartMetric, Inc.
    Chaya Hendrick
    Office: 702-990-3687
    Email: ceo@smartmetric.com