SOURCE: SmartMetric, Inc.

SmartMetric, Inc.

July 06, 2015 09:55 ET

SmartMetric Targets the Growing 3.4 Billion Issued Chip Card Market for Its Breakthrough Fingerprint Activated Biometric Credit and Debit Cards

NEW YORK, NY--(Marketwired - Jul 6, 2015) - SmartMetric, Inc. (OTCQB: SMME) As of the end of the 4th Quarter 2014 there are now over 3.42 Billion chip cards issued and in use globally. According to figures released by the industry body, EMVco. While the United States showed a negligible number of EMV Cards issued in 2013 this figure jumped to over 100m by the end of 2014. With October 1st 2015 being the deadline for retailers to convert across to EMV retail readers throughout the United States reports are showing a dramatic increase in EMV chip cards to be issued and used in the United States by the end of 2015. It is estimated that the USA could add as much as 1 billion EMV chip cards to the already 3.42 billion in use around the world.

Canada, Latin America & Carbean: EMV Issued Cards (2013 471m) 2014 544m
Asia Pacific: EMV Issued Cards: (2013 942m) 2014 1.676m
Africa Middle East: EMV Issued Cards: (2013 77m) 2014 116m
Europe Zone 1 (Western): Issued Cards: (2013 795m) 2014 833m
Europe Zone 2: Issued EMV Issued Cards: (2013 84m) 2014 153m
USA: Issued EMV Issued Cards: (2013 __ ) 2014 101m

The SmartMetric biometric chip card uses a person's fingerprint to turn on the shoppers payments card. SmartMetric has created a breakthrough miniature powered fingerprint scanner inside the card that breakthrough is used to verify the card user before the cards EMV chip is activated.

We are excited about the groundbreaking technology we have developed after years of research and development and are looking forward to the first mass production of our revolutionary biometric credit and debit cards by the end of July 2015 said SmartMetric's President & CEO, Chaya Hendrick.

To view a video of the SmartMetric biometric chip card follow this link:
SmartMetric Biometric Payments Card

To view the company website:

Safe Harbor Statement Certain of the above statements contained in this press release are forward-looking statements that involve a number of risks and uncertainties. Such forward-looking statements are within the meaning of that term in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Readers are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those indicated in the forward-looking statements as a result of various factors.

Contact Information

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    702.334.7791 or 415.250.0105

    SmartMetric, Inc.
    Office: 702.990.3687 or 786.269.2238