November 24, 2015 08:00 ET

SmartReno Continues its Expansion and Consolidates its Leadership Position

MONTREAL, QUEBEC--(Marketwired - Nov. 24, 2015) -

Note to editors: There is a photo associated with this press release.

Three years after its launch, SmartReno further establishes itself as the Canadian leader in the lead generation space for home renovation projects, announcing the acquisition of its main competitor Zoomission and a third round of financing.

SmartReno acquires Zoomission and strengthens its leadership position

With the Zoomission acquisition, SmartReno reaches a significant milestone in its development.

Since 2009, Zoomission became a top-of-mind destination for homeowners in Quebec that want to find trusted contractors for their renovation projects. A pioneer in the industry, Zoomission now receives close to 20,000 projects annually and has an extensive network of over 2,500 qualified service providers.

The Zoomission service is complementary to SmartReno. Which is why the current Zoomission site will be maintained, and its service offering to both homeowners and contractors will continue to be developed and enhanced. SmartReno will also replicate this model across the rest of Canada.

In the process, the entire Zoomission team joined SmartReno. Dominic Morin, Zoomission's founder, is also investing in the company and will continue to be actively involved.

Already present across Canada and Germany, SmartReno strengthens, with this acquisition, its leader status in Canada, handling of over 40,000 project requests per year, with an aggregate value exceeding $200 million and an exclusive network of more than 5,000 handpicked contractors.

SmartReno concludes a third financing round to fuel its growth

Angel investors Pierre Fleurent, Martin-Luc Archambault, Mike Cegelski and Daniel Robichaud, as well as Anges Québec Capital, recently completed a $1.6 million financing round to continue with the company's expansion.

Part of these funds will be applied towards the Zoomission acquisition. SmartReno will use the remaining funds to continue its growth in Canada and internationally. The company is currently working on several strategic partnerships to complement its service offering and increase its market presence in the coming months.

In addition, SmartReno just unveiled a new design for its website, as well as a dashboard intended for its contractor network ; a tool allowing them to efficiently manage their projects.

" It is with great pride that we make these announcements, which propel SmartReno as THE reference to help people find trusted contractors and guide them throughout their renovation projects. Thanks to the hard work of our entire team, we accomplished these new steps and we continue to actively work on other projects that will enable SmartReno to offer the simplest, most efficient and most comprehensive service on the market. These achievements would not have been possible without the contribution of our financial and strategic partners, and this is only the beginning! " - Andrei Uglar, president and founder of SmartReno

A new financing product to help people complete their renovations

To complete this wave of announcements, SmartReno launches an innovative financing product for homeowners.

Renovation projects can represent a sizeable investment for households. It is with the objective of helping customers execute their projects that the SmartReno Financing Plan has been implemented. As an alternative to traditional financing, this plan can be spread over 10 years, with competitive rates and be reimbursed at any time without penalty. Clients can apply online or directly over the phone and be approved in less than 15 minutes.

About SmartReno

SmartReno is changing the way homeowners look for contractors. The SmartReno platform enables people to describe their project in one place, then receive within 24 hours, and completely free of charge, several contractors who are best qualified and available to quote and execute their project. This matching is optimized through a real-time, multi-variable algorithm developed in-house, which identifies the best local contractors for a given project. SmartReno maintains an exclusive contractor network, in which only those who offer superior performance stay.

See video on how the service works :

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Contact Information

  • Contact for information and requests
    Andrei Uglar
    Founder & CEO
    1-855-360-1390 x102