SOURCE: Snaptu


October 13, 2010 02:31 ET

Snaptu Celebrates 2 Million Indian Users, Launches Major Indian Content Partnership With MiD DAY

NEW DELHI, INDIA and SAN FRANCISCO, CA--(Marketwire - October 13, 2010) -  Snaptu, the breakthrough mobile app for any phone, today announced it has reached two million Indian users. In celebration, Snaptu also announced it is enhancing Snaptu for Indian audiences with the addition of extra local content from a very popular media organization, MiD DAY.

Snaptu transforms popular web services into a fast all-in-one application that runs on any mobile phone. Since launching in India just over twelve months ago, it has forged partnerships with the country's major operators and handset vendors, including Airtel, Vodafone, Reliance and Micromax.

"The people of India have embraced Snaptu like no other, so we are giving them more to embrace by providing even more top level local services, such as MiD DAY," said Snaptu International Managing Director Simon Davies. "We already have the most popular Facebook, Cricket, News and Weather mobile services in the country and plan on continuing the innovation to ensure every Indian, regardless of which phone they have, can reap the benefits of the mobile web."

Manajit Ghoshal, MiD DAY Infomedia Ltd Managing Director & CEO, said: "Snaptu, as we all know, is growing in popularity by the day. MiD DAY is very excited about this alliance with Snaptu as we now have exposure to an additional 2 million users of this platform in India. We look forward to only strengthening this association in the near future."

Mr. Vikas Jain, Business Director, Micromax, said, "We believe that a mobile phone is the best way to get online in India. By providing consumers with Snaptu we make it simple to go directly to their favourite applications. It's fast, it's simple and it's fun. This unique application has enabled us to bring social networking feature-rich handsets into the market faster and make them available at attractive price points."

During the twelve months since launch, the top ten most popular Snaptu services have been:

1. Facebook
2. Picasa
3. Cricinfo
4. MyMovies
5. Big Picture
6. Twitter
7. Weather
8. News
9. Football/Soccer Scores
10. Soduko

These services, plus more than 30 others, are all available via Snaptu's fast, simple app that works on virtually any phone. It is currently used on more than 2,500 different devices.

To download Snaptu simply to go to or on your mobile phone browser. If you already have Snaptu and want to add MiD DAY, simply select Add Applications from the main menu.

About Snaptu

Snaptu changes the way the world uses the mobile web, bringing millions of people online via their mobile phone for the first time. It is focused on providing useful, intuitive mobile services to the 95% of mobile users who do not have advanced smart phones.

Best known for its breakthrough mobile app, also called Snaptu, the company has a unique mobile platform that delivers fast, fun and effective services that work on virtually every mobile phone.

Snaptu was established in 2007 and has millions of users all over the world. It is backed by Sequoia Capital and Carmel Ventures. For more information please visit

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