SOURCE: Natumin Pharma

Natumin Pharma

May 25, 2016 10:40 ET

Sno to Participate in Upcoming ECRM Event

Swedish Company Brings Line of Muscle Recovery Products to Largest Retail Show

BOCA RATON, FL--(Marketwired - May 25, 2016) - Natumin Pharma, a Swedish company focused on the development of unique products based on groundbreaking ingredients and extensive research, announced it is bringing its Snö product line to the International Diet, Sports Nutrition & Vitamins ECRM show in Tampa, June 26-29, represented by Nutritional Products International (NPI).

ECRM trade shows allow companies the chance to introduce their products to some of the top retail buyers in the nutritional and health product industry. Natumin Pharma representatives from the NPI team will therefore have a chance to educate some of the business's most influential figures about the numerous benefits of the health products.

"We can't wait for NPI to get to Tampa and participate in the monumental show," said Stuart McInnes, Global Sales Manager for Natumin. "This show is a big opportunity for us to expand on the reach we have already developed and to learn from many other major players in the industry about marketing and product development. We are pleased to have the chance to participate."

At ECRM events, retail buyers visit suppliers in private meeting spaces to discuss product launches, marketing strategies and various other business initiatives. This makes the events different than standard trade shows, which lack the same sort of privacy and intimacy ECRM offers at its shows.

The Snö line consists of three products, Snö Support, Snö Relief and Snö Recovery.

Snö Support uses the thermo therapeutic combination of Menthol, Camphor and Arnica to provide pre-activity warmth to muscles. Thus reducing the need for warm-up, this is particularly useful in cold conditions. Snö Relief provides a cryothermic cooling sensation with an analgesic to injuries sustained during activity. Snö Recovery is the restorative gem of the range, improving blood flow/ vasodilatation and helping to alleviate "second day pain".

"This show is going to be our next big chance to help show the world what these products can do for everybody," said McInnes. "We are completely dedicated to expanding our reach and helping more people than ever be able to do the activities they love without worrying about soreness the next day."

Natumin sources all of their ingredients carefully and manufactures the gels in a state of the art GMP facility in Habo, Sweden. Snö also sponsors the CELTMAN! Extreme Scottish Triathlon and the Abloc Winter Challenge Cycle race in Sweden.

Snö products are available on For more information about Natumin and its products, visit the company's website at

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