Calgary Social Media Breakfast

Calgary Social Media Breakfast

March 21, 2015 09:14 ET

Social Media Breakfast Calgary #62 - 8:30 am - 10:30 am, Friday, March 27, 2015 - Crowfoot Wine & Spirits

CALGARY, ALBERTA--(Marketwired - March 21, 2015) - Calgary Social Media Breakfast (SMByyc) is pleased to announce the March 2015 Topic: Brewing Passion for a Brand

Do you purchase based on packaging, or what's inside? Does your online relationship with a brand shape your decisions at the till? How DO you develop a brand that encourages passion and advocacy, while still selling the product itself?

It is a privilege to have representatives from Molson Canadian, Big Rock Brewery, Village Brewery, Wild Rose Brewery and Tool Shed Brewing share their thoughts about branding and social media. Join us as we explore the difficulties and joys of selling beer.

If you are not able to attend, follow and join in on the discussion @SMByyc via #SMByyc62.

Or check out #SMByyc62 Tagboard: SMByyc62_TB

Collection of posts from Twitter, Facebook, Instagram, Flickr, Google+ and Vine

Seating is limited. Please RSVP at SMByyc62

About the Event

When: Friday, March 27th, 8:30 to 10:30 a.m. *presentation will begin at 8:55 am.

Where: Crowfoot Wine & Spirits 7414 Crowfoot Road N.W., Calgary

Map: Crowfoot Wine & Spirits

Registration: Please RSVP at SMByyc62

Cost: There is no fee to attend a Social Media Breakfast.


Molson Canadian

Around the world, Canada is seen as a shining example of nature at its best. We have thousands of freshwater lakes and barley fields as far as the eye can see. That's what makes us so proud to brew Molson Canadian, our signature beer. Brewed without preservatives, from St. Johns to Vancouver, over 3000 Canadians have a hand in bringing Molson Canadian to their family, their friends, and their communities. The people who live here truly deserve a beer brewed with the best this land has to offer. That's why we make sure our award winning lager is as clean, crisp and fresh as the incredible country it comes from.

Tonia Coletta, Sr. Manager of PR & Social Media Marketing at Molson Coors Canada

Twitter: @Molson_Canadian - @MolsonTonia


Instagram: @mymolsoncanadian




Big Rock Brewery

Big Rock is Canada's largest independent craft brewer; we use local products whenever possible, with no additives or preservatives going in to our beer. "Deliberately Different" has been our motto from the beginning, with our founder, Ed McNally, starting up the brewery to "make the beers that I want to drink, not what will be popular."

Stephanie Arsenault, Social Media Champion

Twitter: @bigrockbrewery - @globaldish


Instagram: @BigRockBrewery




Email: -

Phone: (403) 203-3746

Village Brewery

Some of the best things happen over beer. Ideas are born, friendships forged, deals struck. Village Brewery began that way too, with friends sharing beers and dreams for a community brewery. A brewery that would support Calgary's artists and craftspeople. A brewery that would create the excellent ales and lagers our friends and neighbors deserve. It takes a village to raise a beer. And a beer to raise a village.

Jim Button, Co-Founder

Twitter: @VillageBrewery


Instagram: @VillageBrewery






Phone: (403) 243-3327

Wild Rose Brewery

Did you know Alberta has a motto? It's "Strong and Free." Now that is a bold motto worth toasting. That's the spirit we've been instilling into Wild Rose since 1996, when we launched our brewery to free ourselves from the tyranny of boring beer. We make delicious beer in small batches, craft brewed with natural ingredients and the spirit that makes Alberta wild, strong and free.

Blair Bullied, Marketing Manager

Twitter: @WildRoseBrewery


Instagram: @WildRoseBrewery



Phone: Tap Room (403) 727-5451
General (403) 720-2733

Tool Shed Brewing Company

Hand Crafted Beer, Best Served With a Story. It started out in a backyard tool shed, with a couple guys who can't help but geek out over their hobbies; it's grown into one of the newest breweries in the city, crafting fresh tasty beer that reflects the contemporary drinking scene in Calgary. We make uncompromising, unique ales in small batches.

Graham Sherman, Founder

Twitter: @ToolShedBeer




Phone: (403) 775-1749


Venue & Breakfast Sponsor: Crowfoot Wine & Spirits

At Crowfoot Wine & Spirits we pride ourselves on having one of the best and brightest teams in the city. As a family owned and operated business, we prefer to hire locally and promote from within, passing on the benefits to the local communities supporting our stores. 17 locations across Calgary and area.

Twitter @CrowfootWine

Instagram @Crowfoot_Wine



Email -

Phone (403) 296-2200

Special THANKS to our ongoing event sponsors for their continued support of Social Media Breakfast…

Communications Sponsor: Marketwired
(403) 266-2443
Equipment Sponsor: Matrix Video Communications
(403) 640-4490
Video Sponsor: Calgary Video Creator
Travis Cross
(403) 796-9200
Website Sponsor: Full Blast Creative
Michael Wynn
Website Sponsor: Inkplot Creative
Crystal DeCnodder
Photography Sponsor: Carol Rioux
Carol Rioux
Photography Sponsor: SDL Photo
Denis Semonov
Co-Founder: Donna McTaggart
@donnamct - @kaosbiz

We Invite You To Become A SMByyc Sponsor

For $350, your organization can get some fantastic exposure at the events and online. It is an inexpensive way to get quality back links to your website.

About SMByyc

The SMBYYC houses an open environment to share today's best and worst examples of social media, as practiced by individuals, industries and organizations in Calgary and around the world. Guest speakers share their experience and expertise of social media use, followed by an opportunity to network with a community of like-minded individuals.

Please follow @SMByyc. This will allow you to connect with all Calgary Social Media Breakfast followers.

Committee Members:

Donna McTaggart: @donnamct

Catherine Saykaly-Stevens: @CatherineNetWeb

Laura Istead: @DiscoverGreen2

Terry Lo: @calgarydreamer

Michael Nelson: @SabreCaptain

Brooke Boser: @BrookeBoser

Jessica Clark: @JemilyClark

James Higgins: @JamesHiggins82

Jordan Boyd: @smeducator

To add your name to mailing list:

Please visit our website at: (You will receive email with a link to the #SMBYYC Press Release to sign up)

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