Digital Media Academy of Canada (DMAC)

Digital Media Academy of Canada (DMAC)

May 28, 2015 08:00 ET

Social Media-Customized Corporate Training Keeps SMB's In The Game

Business are looking to corporate training to bridge their staff's social media and digital skills gaps to ensure they can keep up with the competition

TORONTO, ONTARIO--(Marketwired - May 28, 2015) - There is no doubt that advertising and marketing in the corporate world has changed over the last 10 years. While traditional off-line marketing is still alive, in order to compete in today's world companies must have a social media and web marketing presence. An online school with its head office in Toronto is facilitating the spreading of this specialized knowledge.

Digital Media Academy of Canada (DMAC) is offering a new service, customized and cost-effective corporate training solutions in Social Media Marketing, Search Engine Marketing and Digital Public Relations. This service has already helped businesses such as the well-known shipping company Atlas Van Lines ensure their workforce is properly trained in these new yet growing fields. Ian Korman, co-founder of DMAC states, "our customized corporate training modules allow corporations a quick entrance into the Social Media- Digital world.

"While we specialize in online course curriculums, our trainers and lecturers are leading industry experts with over 10 years of experience each in social media marketing, digital marketing and search engine marketing", said Jim Bensimon, co-founder and senior lecturer at DMAC. "They work closely with all our clients to define their goals, needs and schedules, implement customized training plans, maximize training budgets and help transform their brand and industry statuses from surviving to thriving. The training modules can run from one day to a full week at the clients' offices or by live webinar."

At the core of DMAC's belief is that a well-educated workforce equals corporate success. Along with saving each client valuable time and money, the customized corporate training sessions offer businesses opportunities to learn the requisite skills to lead improvement initiatives that result in measurable sales growth. The social media and web marketing skills earned will also strengthen the bottom line and create a streamlined work environment that fits smoothly into today's digital requirements for Millenials.

"We begin each corporate training session by running a diagnostic assessment of your staff's digital skill levels across multiple digital channels", added Alex Noudelman, DMAC Lecturer and Ontario Certified Teacher. "This diagnostic tool helps an enterprise identify any digital skills gaps that may or may not exist within their operation. Using the diagnostic tool, our training consultant will deliver individual, team and organisational reports on the results provided by the diagnostic."

In addition to customized, corporate training, DMAC offers two online courses in Digital Marketing and Social Media Marketing. The courses run for 1 week and 4 weeks respectively. All graduates of the course receive a certificate of completion and an e-book with all course material for future reference. Students who have enrolled in these courses already benefitted from online learning that fit their busy schedules and allow them to engage in scholarly discussions with other students and experts.

To request a corporate training session, click here to schedule a free consultation session with one of our corporate trainers.

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