SOURCE: HubSpot

July 15, 2008 09:47 ET

Social Media Expert Chris Brogan to Speak on Blogs, Social Networks, and More at First Inbound Marketing Summit

Boston's Own Social Media Expert to Provide Social Media Strategies to Help Grow Your Business

CAMBRIDGE, MA--(Marketwire - July 15, 2008) -


News Facts

-- Social media expert, Chris Brogan will be speaking on September 8, 2008, at the first annual Inbound Marketing Summit, http://www.InboundMarketingSummit.com/.

-- A 10-year veteran of social media strategy experience, Chris Brogan will be speaking at the inbound marketing conference on the topic of how companies can build their business by using social media such as blogs, podcasts, wikis and social networking sites. The session entitled, "Social Media Strategy -- Building Business from Blogging, Social Networks, and More," will discuss how to tackle social media and provide real life examples of both successes and failures. Social media newbies, marketing professionals and business executives are invited to learn about the social media landscape, the strategy, and how to manage it.

-- Chris Brogan provides businesses and individuals with guidance on how to utilize social media and social networks to build relationships and get positive business results.

-- Chris Brogan has 16 years of telecommunications and enterprise technology experience and is currently vice president, strategy and technology at CrossTech Media, an events and technology services company. Chris Brogan is also the co-founder of the PodCamp unconference series.

-- As a strategic social media advisor and notable blogger, Chris Brogan is also one of the first to prominently use the micro-blogging site, Twitter. He is regularly mentioned in both traditional media outlets like BusinessWeek, Newsweek, and the Boston Globe as well as blogs like TechCrunch, Mashable, MarketingProfs and many other notables.

-- Keynoting the Inbound Marketing Summit are David Meerman Scott and Seth Godin. Fellow social media peer Greg Verdino will also be speaking at the event.

-- The theme of the Inbound Marketing Summit is inbound marketing and the way businesses are searching and buying products online. The content will span a variety of topics including viral marketing, search engine marketing, social media marketing, closed loop marketing, blogging for business and marketing analytics.

Quote, attributable to Chris Brogan

"Many companies are told they have to blog or build a wiki, yet have no idea why or how. In today's world, where everyone can develop content and conversations relevant to their industry are taking place, it is even more important to have a social media strategy in order to participate in the conversation and help grow your business."

About Inbound Marketing Summit

The Inbound Marketing Summit brings together experts in the field of inbound marketing to share the latest strategies, tools, and best practices to utilize inbound marketing methods to grow your business. In order to remain competitive, your business needs to be found on the web and leverage inbound marketing techniques to reach customers with targeted messages that customers seek out, not ignore. More information on the Inbound Marketing Summit is available online at http://www.inboundmarketingsummit.com

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