SOURCE: SocialNightLife


April 10, 2014 09:00 ET

SocialNightlife Launches at Zero Gravity Event at the Largest Music Festival in Entertainment

SocialNightlife Changes Entertainment Venues and Customer Interaction for More Immersive Experience

LOS ANGELES, CA--(Marketwired - Apr 10, 2014) - SocialNightlife, an immersive technology platform that caters to the nightlife entertainment industry and its fans, today announced its presenting sponsorship of Zero Gravity (, the largest music, art and entertainment festival taking place during the Coachella Valley Music and Arts Festival.

SocialNightlife ( is a robust turn-key solution that helps venues improve their ability to manage events, employees and customers by providing easy-to-use tools that give real-time reporting which result in actionable data and metrics. The innovative company aims to help venue owners, promoters, hosts and employees better manage their clientele by providing tools that make client management and promotion easier while also creating a more meaningful and enjoyable experience for their guests.

To drive customers to venues, SocialNightlife's highly scalable, cloud-based, mobile platform also offers social discovery tools and a high-end mobile app, which allows club and bar clientele to quickly find the events and parties they want to attend, earn loyalty points and incentives, and check out what their friends are doing via the interactive photo gallery. Overall, SocialNightlife makes it easier for guests to go out, mingle with their friends, meet new people, and be rewarded for their activity.

SocialNightlife was created because the owners recognized that within the club and bar industry there was deep fragmentation, the lack of effective social marketing tools and a need to capture valuable consumer information. All of these factors produced an immense opportunity for a well-positioned company that can centralize and efficiently manage information as well as capture valuable data analytics, improve customer service and provide many other needed capabilities.

Utilizing its highly-scalable, cloud-based platform, SocilaNightlife easily handles the needs of both large clubs and small bars at a reasonable cost. SocialNightlife's multi-dimensional offer brings in new clientele (via the SocialNightlife app), allows guests to invite and interact with their friends, tracks guests' activity and then gives venue owners and promoters concise, real-time actionable information on their clients. Currently, there is nothing like SocialNightlife in the marketplace.

As part of SocialNightlife's sponsorship of Zero Gravity's Coachella Afterhours event, new registrants of ( will receive $20 off an event ticket ( For those guests that really want to embrace the SocialNightlife culture and party like a rock star, VIP tables and tickets are available at:

Other Zero Gravity sponsors include Drai's, Billecart-Salmon Champagne, Icelandic Glacial Water, Ciroc Vodka, Uber and Zenify.

Contact Information

  • PR & Media Contact:
    Axis Entertainment
    Sarah Miller
    E: Email Contact
    T: 310 276.2220