SOURCE: Sociomantic Labs

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September 30, 2013 09:00 ET

Sociomantic Labs Highlights eCommerce Retail Efforts at Shop.org Annual Summit

Sociomantic Sponsors Annual Digital and Multichannel Retail Conference Featuring Keynotes From Tory Burch, Walgreen's, National Retail Federation and More

NEW YORK, NY--(Marketwired - September 30, 2013) -  Sociomantic Labs, the leader in personalized programmatic display advertising solutions for eCommerce marketers, today announced its participation in the Shop.org Annual Summit to be held in Chicago from September 30 to October 2. Sociomantic is the exclusive sponsor of the Digital Retail Boot Camp, a day-long workshop focused on the fundamentals of eCommerce taking place on September 30.

Sociomantic has been at the center of driving more effective consumer engagements for retailers -- especially for those employing multichannelmarketing campaigns. Their recently introduced Streaming CRM for Mobile solution allows retailers to deliver personalized Flash-free ads that work on any mobile device, including those running Apple's iOS (iPhone, iPad, and iPod Touch) and the Safari browser for desktop and mobile. A new infographic created by Sociomantic illustrates the growing role of mobile retail advertising in eCommerce.

The company's commitment to retail is also demonstrated by its participation at Shop.org, where Sociomantic will provide details and demos of its upcoming Streaming CRM for Retail solution at booth #351.

News Facts:

  • The Shop.org Digital Retail Boot Camp, sponsored exclusively by Sociomantic, will provide best practices and strategies for the top marketing channels to over 200 participating retailers. Speakers from companies including Vintage Tub & Bath and The Land of Nod will address today's biggest digital challenges and help attendees establish online initiatives. Sociomantic CEO Jason Kelly will introduce the session titled "Social Commerce Tactics for Today and the Transition to Tomorrow" by Jon C Kubo of 8thBridge beginning at 1:00PM.
  • Sociomantic Vice President of Sales Rob Sopkic will host a roundtable with ModCloth's Director of Acquisition Marketing Jeremy Post on Wednesday, October 2nd at 12:00PM. The roundtable, titled "Answering to the Connected Consumer Through Programmatic Buying, Transparency and First Party Data," will focus on consumer-centric commerce experiences and how retailers can leverage technology to address customer needs.
  • Key topics of the Shop.org Annual Summit include omnichannel, retail innovations, dynamic and strategic marketing, mobile and customer acquistion and retention. Over 4,000 retail professionals will attend this year's event, which features over 100 speakers in two days of content sessions in addition to an exhibition hall.
  • Shop.org attendees include executives from Grainger, H&M, Home Depot, J. Crew, Kohl's, Land of Nod, Macy's, ModCloth, Neiman Marcus, Sephora, Staples, Tommy Hilfiger, and many other leading retailers. It will feature keynote presentations by National Retail Federation, Tory Burch, Walgreen Co., and Trunk Club among others.

Resources:

About Sociomantic:

Sociomantic Labs drives incremental sales at scale for eCommerce marketers with programmatic display advertising solutions for desktop, Facebook and mobile. Sociomantic's proprietary Streaming CRM technologies enable marketers in over 60 countries worldwide to harness the value of CRM and other first-party data assets to deliver individually personalized dynamic ads for retargeting, prospecting and loyalty campaigns -- helping marketers turn real-time data into real-time ROI by turning eyes into buys. Sociomantic has been profitable since its founding in Berlin in 2009, and has grown organically to more than 150 employees in 14 offices across four continents.

©2013 Sociomantic Labs Inc. All rights reserved. Sociomantic Labs is a trademark of Sociomantic Labs Inc. All other trademarks are the property of their respective owners.

Contact Information

  • Press Contacts:

    Lisa Mokaba
    InkHouse for Sociomantic
    sociomantic(at)inkhouse(dot)com
    781.966.4108

    Nadia Gonzalez
    nadia.gonzalez(at)sociomantic(dot)com
    646.862.2943