Softchoice Corporation

Softchoice Corporation

April 29, 2009 08:31 ET

Softchoice Becomes First North American VAR to Issue Corporate Sustainability Report

TORONTO, ONTARIO--(Marketwire - April 29, 2009) - Softchoice Corporation (TSX:SO) today announced the release of the Company's first annual Corporate Sustainability Report. The report was created in accordance with the guidelines established by the Global Reporting Initiative (GRI) - considered the international standard for the transparent and reliable reporting of economic, environmental and social performance indicators. Softchoice is the first Value Added Reseller in North America to produce a report that meets the GRI standards.

"This report is a major milestone in the execution of the sustainability strategy we outlined one year ago," said David MacDonald, President and CEO of Softchoice. "Being the first VAR in North America to issue a report like this underscores our commitment to becoming the greenest end-to-end provider of IT solutions in our industry. But more important than industry firsts, it is our hope that others will follow as we work to put IT at the forefront of sustainable business."

It is estimated that the global use of technology generates as much in the way of greenhouse gas emissions as the entire aviation industry. In addition to rising energy demand, as capital spending on IT infrastructure has increased, so too has the amount of electronic waste entering landfills as old systems are replaced with newer, more powerful models. Softchoice's 2008 Sustainability Report details the Company's efforts to address these issues through end-user awareness campaigns and innovative online tools that make it simple to search for and compare the world's greenest technologies. The report also highlights Softchoice's progress at improving the sustainability of its own internal operations and providing access to technology to those less fortunate around the world through Softchoice Cares, the Company's employee-led philanthropic outreach program.

"Launching the world's first searchable green IT product listing on and being named one of Canada's Top Five Green IT Solution Providers are significant achievements, but the reality is we have only just begun our journey," added Melissa Alvares, Sustainability Programs Manager for Softchoice. "Global warming is the biggest challenge humankind has ever faced. We happen to be in an industry that has a tremendous opportunity to make a difference and help boost efficiency in the process. Even in this economic climate, sustainable IT is proving to be just as good for business as it is for the planet."

About Softchoice

As one of North America's leading providers of technology solutions and services, Softchoice helps businesses and organizations of all sizes to select, acquire and manage their software and hardware technology resources. Softchoice offers a full range of capabilities, including face-to-face consultations and IT asset management services designed to help customers save time, money and risk in IT procurement. Softchoice currently has 897 employees operating from 45 branch offices located in major cities across the U.S. and Canada. Softchoice stock is listed on the Toronto Stock Exchange (TSX) under the trading symbol "SO." The common shares of Softchoice are not registered under the U.S. Securities Act of 1933 and are not publicly traded in the United States.

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