Sony Ericsson

Sony Ericsson

October 08, 2010 12:00 ET

Sony Ericsson Fans Vote for Their Favourite Accessories

LONDON, UNITED KINGDOM--(Marketwire - Oct. 8, 2010) - Sony Ericsson fans have voted for their favourite accessories through the official Sony Ericsson Facebook page.

Fans were given the chance to vote between any of the various mobile accessories, such as Sony Ericsson headphones, speakers, Bluetooth headsets or the latest innovative accessory, the Sony Ericsson LiveView™. Votes were collated through fans' comments on the Facebook post.

Headphones proved to be the most popular product, coming in with 64.7% of the results. However, all of the other products proved to be popular in their own right. Bluetooth headsets came in second, with 19.9%, while speakers came in third and Sony Ericsson LiveView™ forth. Considering the Sony Ericsson LiveView™ has only just been announced, it has already proven very popular with the Sony Ericsson Facebook community.

Given Sony Ericsson's history of music-related products within its Walkman range, headphones were expected to prove popular with fans. However, the rising popularity of the Bluetooth headsets and Sony Ericsson LiveView™ illustrate the development of a range of different accessories to appeal to a wider range of users.

Ben Padley, Head of Digital and CRM for Sony Ericsson, said: "We are glad that so many fans voted for their favourite Sony Ericsson accessories. Social networks provide the brand with some great channels of communication, and allow us to gauge the popularity of our various products and services."

Fans can stay up to date with further Sony Ericsson news and competitions through both the Sony Ericsson Twitter page and Sony Ericsson YouTube channel.

Sony Ericsson creates innovative, sophisticated and inspirational phones and accessories, designed with each individual's fun and entertainment in mind. Sony Ericsson seeks to help each user see things differently, to be at the centre of countless everyday moments and make them extraordinary, and to create an inspiring friend for everyone so that they can find beauty in the unexpected.

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