SOURCE: Sony Europe

October 21, 2008 07:00 ET

Sophistication to Go: The VAIO TT-Series

WEBRIDGE, UK--(Marketwire - October 21, 2008) -


-- Long battery life, low weight and refined design for the perfect travelling companion

-- High-speed mobile broadband with VAIO Everywair WWAN technology

-- Improved durability X-black LCD widescreen display with LED technology true 16:9 aspect ratio and super-realistic 100% colour fidelity

-- Customisable with 'VAIO by you' ordering service to create world's smallest, lightest Blu-ray notebook

VAIO has designed a very special notebook with particular appeal to executives who appreciate the importance of sophistication and style. The VAIO TT1 combines a sculpted and refined look with carbon fibre construction which yields strength without the weight penalty. Inside the appealingly slim case, the latest high-speed communications technology utilises 3G mobile phone networks to deliver broadband performance on the move. A true widescreen display provides both a generous workspace and the 16:9 aspect ratio that you need to see movies at their best. With battery life up to 9 hours and a carrying weight of approximately 1.3kg, this is indeed the perfect travelling companion.

"As well as a technically advanced ultra-portable computer of the highest quality, we wanted to create a notebook that was the embodiment of understated style," said Hidetoshi Takigawa, Marketing Director for VAIO Of Europe. "The emphasis is on nuance and subtlety, which of course is very difficult to get just right. I have to say that it is a credit to our designers that they have succeeded completely, and the VAIO TT-Series is an eloquent testament to that achievement."

To provide supreme mobility, the TT-Series combines an array of key features that set it apart from the crowd. Physically compact and measuring just 23.5mm thick at its slimmest point, it is an eminently portable computer which is also equipped to keep you completely in touch with your business. VAIO Everywair WWAN technology supports the latest high-speed standards and is capable of up to 7.2Mbps download/2Mbps upload speeds using the 3G mobile phone network. This extremely fast combination of HSDPA/HSUPA (High Speed Download/Upload Addressing) makes the TT-Series one of the most capable WWAN-equipped Sony VAIO laptops available. With this level of mobile broadband at your fingertips, your desk goes wherever you do.

All TT-series Sony VAIO laptops have a 11.1-inch diagonal screen and offer high resolution (1366 x 768) and true widescreen 16:9 format for enjoying movies. The toughened surface is durable and scratch-resistant, but the visible benefits of X-black LCD enhancement are all there: high contrast for depth and realism and vibrant, saturated colour. LED technology is used for the backlight array, delivering exceptional spectrum purity and 100 per cent colour fidelity for superbly lifelike colour.

An Intel Core 2 Duo Processor SU9300 delivers performance and superb battery economy, while an ambient light sensor is used to vary the screen illumination dynamically for optimum viewing comfort with minimal power consumption. Intelligent battery management technology featuring special Quick Charge and Battery Care functions enables super-fast charging and ensures conditioning for the best battery life over time.

Data security on the road is paramount, and the VAIO TT-Series provides an interlocking set of safeguards ensuring complete peace of mind. Physical data protection is provided by VAIO Hard Disk Protection which detects sudden movement and parks the drive heads almost instantaneously. Fingerprint biometrics act as the gatekeeper to the system, while Trusted™ Platform Module (TPM) hardware encrypts data and passwords preventing any unauthorised access.

And if all this is not enough, there will be a further dimension available online from Sony Style Store via the new 'VAIO by you' custom ordering service (www.sonystyle.eu/VaiobyYou) launching later this month(1). This can be used to specify options unavailable through the showroom, thus creating a very special and personal version of the VAIO TT-Series.

Using 'VAIO by you', you can have your TT-Series fitted with a super-slim Blu-ray Disc™ drive for viewing HD format movies and saving huge volumes of data (up to 50GB per disc) for permanent secure storage. You could also choose to have a Solid State Drive instead (SSD) of a conventional hard drive, giving you 128GB of super-fast flash memory with the added advantages of no moving parts for enhanced reliability and reduced overall weight. Opting for both turns your TT-Series into the world's smallest and lightest Blu-ray Disc notebook(2).

Whatever version of the TT-Series you choose, it will be an asset on many levels, and an unmistakable sign that you appreciate the finer things in life.

Model           VGN-TT11WN/B
Processor       Intel® Core™ 2 Duo Processor SU9300
OS              Genuine Windows Vista® Business with Service Pack 1
Memory          4096MB (2x2048MB) (3)
HDD             160GB
Others          VAIO Everywair WWAN (7.2Mbps HSDPA/2Mbps HSUPA), WLAN
                802.11a/b/g/Draft-N, Motion Eye webcam
Screen          11.1" X-black LCD with LED technology, Real Wide 16:9 WXGA
               (1366 x 768) resolution
Optical         DVD+-RW/+-R DL/RAM
Graphics        Mobile Intel® Graphics Media Accelerator 4500MHD

1. The 'VAIO by you' custom ordering service is available from the 22 October in France and from the 24 October in the UK and Spain.

2. As of 21st October 2008

3. A portion of the system memory above 3GB may not be available to the operating system

Environmental Information: 3Ps

[product]

--  VAIO TT-Series models are ENERGY STAR® Computer Specification
    version 4.0 qualified.
--  VAIO TT-Series models have an LCD with white LED backlight, which is
    mercury-free and energy efficient than a traditional lamp based backlight.
--  The ambient light sensor used in VAIO TT-Series models automatically
    adjusts screen brightness, reducing the energy consumption.
--  All cover/housing plastic parts >25g are halogen-free.
--  The main printed circuit boards (without components) >25g are halogen-
    free.
    

[process]

--  Plastic parts >100g are made of one single material or of easily
    separable materials.
--  Recycled paper or certified paper (e.g. FSC) is used for product
    packaging.
--  Recycled paper is used for printed documentation.
--  For the VAIO TT1-Series, Volatile Organic Compound-free vegetable oil
    based ink is used for printing the packaging.
--  Extended user documentation is provided electronically on the hard
    disk drive to reduce paper use.
    

[planet]

Sony is determined to lead the way as a responsible manufacturer, and as a result we are focussing on three key areas of investment:

1.  Reducing CO2 gas emissions
2.  Increasing the percentage of renewable energy used in manufacturing
    facilities
3.  Minimising the resources used by our factories in manufacturing

"Sony" is a registered trademark of Sony Corporation. The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

For more information, please contact:
Chika Yoshida, Sony Europe
+44 (0)1932 81 6529
chika.yoshida@eu.sony.com

About Sony:

Sony manufactures audio, video, communications and information technology products for the global consumer and professional markets. With its music, pictures, game and online businesses, Sony is uniquely positioned to be one of the world's leading digital entertainment brands. Sony recorded consolidated global annual sales of EUR 55.44 billion (yen 8,871 billion) for the fiscal year ended March 31, 2008, based on an average market exchange rate for the same period of yen 160.0 to the EUR. It employs approximately 180,500 people worldwide.

In Europe, the Sony Group recorded consolidated annual sales of EUR 12.73 billion (yen 2,328 billion) for the fiscal year ended March 31, 2008. Sony Europe, headquartered at the Sony Center am Potsdamer Platz in Berlin, is responsible for the company's European electronics business and registered consolidated sales of EUR 9.55 billion for the same period.

For more information on Sony Europe, please visit http://www.sony-europe.com and http://www.sony-europe.com/presscenter.