SOURCE: Learning Express

June 14, 2010 17:04 ET

Specialty Toy Store Offers Challenging Fun for Kids on the Go This Summer

Learning Express Suggests Travel-Friendly Toys That Entertain and Educate

DEVENS, MA--(Marketwire - June 14, 2010) -  Learning Express, an educational toy store franchise, suggests turning travel time into learning time for children this summer with carefully selected toys that both challenge and entertain.

"Summer vacations offer parents an ideal opportunity to introduce their children to new places, ideas, foods, and cultures, but the time spent traveling to and from the destination can be another prime opportunity for learning," says Learning Express Founder and CEO Sharon DiMinico. "We provide quality, unique toys that exercise a child's imagination and build skills, but we also make sure that our toys have the all-important fun-factor." 

When parents select toys that travel, they should look for toys that are easy to pack, offer lots of variety, and are reusable, advises DiMinico. Learning Express offers the following suggestions that combine fun with learning for kids away from home.

Learning Express Top Travel Toy Picks

Clip Cases
Make traveling with your budding artist convenient with portable clip cases. Clip cases feature a storage compartment along with a flat surface and handy clip to make projects on the road a breeze. And, Learning Express will personalize a clip case with a design and the child's name at no charge. Clip cases are recommended for children ages 3 and over.

100 Things To Do on a Trip Card Deck
This pack of cards challenges young scholars ages 6 and over with lots of puzzles to solve, pictures to draw, and things to spot. The cards are wipe-clean so they can be used again and again. 

Scratch N' Sketch Books
Children ages 6 and older discover a world of incredible color and beauty just below the surface of the pages in these books. Kids can explore their creativity as they scratch out their personal works of art. Choose from a variety of themes to appeal to each child's imagination. 

Brain Quest
Brain Quest is America's #1 bestselling educational toy, according to DiMinico. Posing curriculum-based vocabulary, thinking skills, math and reading readiness questions, the toy is available in various grade level versions that make learning fun.

Kanoodle Game
Travel is fun and fascinating when kids can Kanoodle on the way. Using combinations of colorful connected beads, kids build 2D and 3D designs from their own imaginations or by recreating structures in the Kanoodle book. The toy offers two brain-testing puzzles in one, and comes with built-in boards for travel convenience.

"When they are planning a road trip or other vacation travel, parents have to get creative and find activities to keep their kids not only busy, but learning," says DiMinico. "Learning Express toys help kids explore the world, build skills, and exercise their imagination through play. Our mission is to help parents and other adults keep kids on the path of discovery and curiosity this summer."

For more information about Learning Express, please visit www.learningexpress.com.

About Learning Express
Learning Express is the nation's leading franchisor of educational toy stores with more than 140 locations across the country, each one locally owned and operated. Learning Express provides an extraordinary shopping experience with knowledgeable sales staff who can offer expert advice on choosing the perfect toy, for every child, for every occasion. The Learning Express product mix is carefully selected from manufacturers around the world and each toy has exceptional play value. A birthday gift registry, free gift-wrapping, free personalization, civic fundraising, and customer VIP programs make each Learning Express store an integral part of its community. To discover more about Learning Express, to find a store near you, or to learn about franchise opportunities, please visit www.learningexpress.com or call (888) 825-3619.