June 24, 2008 10:17 ET

Spin3 Paints the Town Silver at the Mobile Content Awards

Mobile Casino Solutions Provider Acknowledged for One of the Most Innovative Business Models in the Mobile Entertainment Market

LONDON--(Marketwire - June 24, 2008) - Leading full service mobile gambling solutions provider Spin3 (*, powered by Microgaming (, the world's largest online gaming software provider, has won the Silver award for Most Innovative Business Model at the inaugural Mobile Content Awards.

Held on 19th June 2008 as part of the Mobile Content Conference in Central London, visiongain's Mobile Content Awards recognise outstanding achievements of companies active in the mobile content industry -- this includes every part of the value chain, from operators and handset manufacturers, through to software developers. The winners were selected by a panel of independent industry analysts, with Spin3 named as the silver award winner in the Most Innovative Business Model category.

Matti Zinder, Head of Spin3, said, "The mobile content and entertainment industry continues to go from strength to strength. For Spin3 to be recognised as contributing to the industry's growth through our innovative approach to delivering world-class mobile gambling technology and content is a fantastic achievement. Our unique approach to mobile gaming enables any enterprise to enter the mobile gaming industry."

In the Most Innovative Business Model category, the judges recognised Spin3's OnCash™ solution. OnCash allows players to buy mobile casino credits at a physical location and then play on a fully functional mobile casino anytime, anywhere via the market-leading GameWire™ suite of high-quality, real casino games. This unique solution bridges the gap between traditional, land-based casinos and the mobile medium enabling businesses to utilize this new channel for loyalty programs, player communications and extended revenue streams.

Julian Pasin, Head Telecoms Analysts, visiongain, said, "With their OnCash offering, we feel that Spin3 is making a unique contribution to the mobile gambling arena and we are delighted that we could reward them for that achievement. They have shown that they are passionate about the industry and are in a strong position to build on the business model that they demonstrated to us."

On receiving the award, Mark Hirschfield, Chief Executive, UK Operations of Spin3, said, "The same unique approach that established us as the market's leading provider of full service mobile gambling solutions continues to set us apart from our competitors. This award is a tribute to Spin3's highly skilled teams that develop the innovative technologies such as back-office management tools, marketing services and dynamic casino systems on which our success is based."

* - Spin3 is a division of Spiral Solutions Ltd.

About Spin3 (

Spin3, a division of Spiral Solutions Ltd., has partnered with Microgaming, the world's leading developer of online gaming solutions, to provide turnkey solutions for the mobile gaming arena. The complete offering includes dynamic wireless real and play-for-fun casino systems, flash casino, marketing services and innovative technologies that push the interactive gaming industry to new frontiers.

About Microgaming (

Since the company developed the first true online casino software over a decade ago, it has led the industry in providing innovative, reliable gaming solutions. Thanks to an unrivalled R&D programme, that averages 60 games per year and a unique 'partnership' approach to working with operators; Microgaming powers 120 of the world's most profitable casino sites. The company's front and back-end software supports over 350 multiplayer, multilanguage games and the Microgaming Progressive Jackpot Network is the world's largest progressive -- having paid out a record £115m plus in the last four years.

Microgaming software also powers the world's leading poker network -- comprising over 40 card rooms and provides platforms for landbased and wireless gaming.

As a founding member of eCOGRA, Microgaming is at the forefront of an initiative focused on setting the highest standards in the gaming industry, and leads in the areas of fair gaming, responsible operator conduct and player protection.