SOURCE: Spiral Solutions Ltd.

Spiral Solutions Ltd.

September 08, 2011 05:48 ET

Spiral Solutions Announces Major Partnership With Income Access

LONDON--(Marketwire - Sep 8, 2011) - Spiral Solutions Ltd., a leading provider of managed eGaming services, has announced a partnership with Income Access to offer its customers the industry's leading affiliate marketing software and management solution. The deal will see Spiral Solutions combine its services, which include business modelling and consultancy, with Income Access' wide range of affiliate services such as innovative marketing intelligence software and affiliate management, to deliver market leading eGaming services.

Income Access provides its affiliate marketing software to over 200 brands in the iGaming industry, and is designed to increase marketing efficiency with focused targeting in the highly competitive online gaming space. As a result of the partnership, Spiral Solutions customers will receive a bespoke complete package of support and solutions including dedicated marketing software and analysis tools across a broad range of market sectors, increasing the potential for customer acquisition and retention in eGaming.

Matti Zinder, head of Spiral Solutions, said, "The eGaming market can be very complex and competitive, especially in newly regulated markets, and it is vital that our customers have access to the expertise and knowledge needed to maximise the potential of their offering. We're partnering with Income Access in order combine our services with another company that truly understands the eGaming space. The experience of Income Access complements our services and we're confident that Spiral Solutions' customers will benefit from the collaboration of two of the eGaming industry's most innovative companies."

Commenting on the new partnership, Nicky Senyard, CEO of Income Access, said, "The eGaming market is constantly growing and Income Access is dedicated to providing solutions to help gaming operators continuously improve the experience for their customers. This partnership sees two companies with unique insight and market knowledge combine to deliver our audience a truly complete range of managed service solutions. We're looking forward to working even more closely with Spiral Solutions to usher in a new era of managed solutions for the eGaming industry."

About Spiral Solutions (www.spiralsolutions.com):
Spiral Solutions is an international eGaming management consulting, technology services and outsourcing company. Combining unparalleled experience, comprehensive capabilities across all eGaming offerings and a proven track record with highly successful eGaming companies, Spiral Solutions collaborates with you to generate eGaming success.

About Income Access
As a pioneer and leader in the iGaming industry, specialising in affiliate programme technology and management since 2002, Income Access is committed to providing affiliates and operators with business intelligent solutions that are responsive to their evolving needs. With relationships at the heart of its philosophy, Income Access provides personalised affiliate management support, cutting-edge affiliate software and operates a diverse gaming network with over 22,000 affiliates across all gaming verticals. Its commitment to information, innovation, and customisation has allowed Income Access to partner with over 200 brands across all gaming verticals.

Income Access works with the most trusted names in online gaming, including Betfred, Gala Coral, Ladbrokes, Sportingbet, Sky Betting & Gaming, Interpartners, Nordic Bet, Deal or No Deal Bingo, Jackpotjoy, Centrebet.com, Bingo.com, Tombola, Bet-at-home, Stan James, Purple Lounge, Victor Chandler, and Pinnacle.

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