NEW YORK, NY--(Marketwired - June 14, 2016) - Splashlight, a leading visual content creation company for e-commerce, announced today that it has appointed Gilles Rousseau to Senior Vice President of Sales and Marketing and Chris Smart to Senior Vice President of Operations, effective immediately.
In his new role, Rousseau is tasked with creating and growing relationships with brands and retailers and their respective creative/production teams. He will also head up all aspects of the company's messaging and market positioning efforts.
Prior to Splashlight, Rousseau was Chief Sales Officer at The Digital Marvels Inc. He previously served as Senior Vice President and International Marketing Director of Jewelry at Christie's International. Rousseau has held senior marketing positions at a number of venerable brands, including Moët Hennessy - Louis Vuitton (LVMH) and Van Cleef & Arpels.
Splashlight has also brought on board business, technology and operational specialist Chris Smart, who serves as the company's Senior Vice President of Operations. He is responsible for overseeing all of Splashlight's daily operations, as well as for driving the company's international expansion.
Prior to joining Splashlight, Smart served as Vice President of Global Digital Operations at Ralph Lauren where he was responsible for all aspects of the global omni-channel catalogue. He has more than two decades experience working at National Westminster Banking Group in both the aerospace finance and technology sectors.
"Gilles and Chris bring a combination of skills both rare and crucial during a critical time in our company's growth and a period of pivotal change in the retail, luxury and fashion sectors," said James Ingram, CEO of Splashlight. "With these two powerhouses on our executive team, we are uniquely poised to guide our clients through the sea changes in the industry as technology is increasingly integral to the creative process. We couldn't be more excited to have them onboard."
Headshots for both executives are available upon request.
Founded in 2002, Splashlight is a leading visual content creation company with a unique combination of methodology, creative services and turnkey technologies. Natively geared towards e-commerce, Splashlight is the premier photo and video creation partner for leading retail, luxury and fashion brands. Clients include Target, Bloomingdale's, David Yurman, DKNY, Macy's and ALDO group. Splashlight is headquartered in New York with offices in Miami, Columbus and Montreal.