SOURCE: SportStream


August 16, 2012 09:00 ET

SportStream Adds Twitter Authorization and Are You Watching This?! Integration

Update Makes Catching Every Game's Greatest Moment and Connecting With Friends Seamless

SAN FRANCISCO, CA--(Marketwire - Aug 16, 2012) - SportStream, the social sports experience that delivers fans the first true second-screen for watching their favorite games, today released its first update with Are You Watching This?! (RUWT) game alerts and deeper Twitter integration. The addition of RUWT gives users a buddy that watches every game, on every channel, in every sport, and alerts them when the action gets hot; while improved Twitter integration makes signing in and connecting with friends, fans and rivals faster and easier.

"Part of the SportStream experience is knowing that you never miss a thing in the sports world on top of all the action around a game, and never missing an important moment, tweet, comment or stat," said Bob Morgan, Co-Founder, SportStream. "The partnership with RUWT makes it even easier to deliver that experience, and it's visually captivating which is really cool. RUWT is like a NFL Red Zone channel, for any sport."

On a given weekend (especially during football season), figuring out what MLB, NFL or NCAAF game is the most exciting can be like solving a Rubik's Cube -- constantly turning and flipping. SportStream with RUWT game alerts gives users a slick heat overlay, alerting users of games that are getting exciting. Now, SportStream users will never miss a chance to talk smack or root for their favorite teams when they are needed most.

"SportStream is building an extremely unique experience around watching live sports and is a natural partner for RUWT," said Mark Phillip, Founder, RUWT. "SportStream isn't just about curating the conversation around a game, but the context too, and we are thrilled to assist. With the addition of RUWT, SportStream users will never miss another chance to share in the excitement of an epic game with fellow fans."

As Twitter continues to be the water cooler for sports' greatest moments like during the 4th goal of the #Euro2012 championship, being able to connect seamlessly with Twitter and cut through the clutter for only relevant, quality tweets becomes an increasingly necessary tool. With today's SportStream Twitter update, users can now sign in using their Twitter credentials, making connecting directly to Twitter and with friends and fans, faster and easier. Additional advanced Twitter integration updates include:

  • Personalized recommendations based on the teams and athletes you follow on Twitter.
  • Improved Tweet actions directly from the SportStream UberStream, including the ability to reply, retweet and favorite tweets.
  • Advanced tweet compositions with SportStream's dynamic suggested hashtags for every game. Add game, teams and league hashtags with just a tap.
  • Easy method of inviting friends and followers to any game with one tap.

SportStream is available in the App Store for iPad and can be downloaded at Future platforms will be made available soon.

About SportStream
SportStream is the in-game fan experience that sports fans have been waiting for. It is the first true second-screen experience for watching sports, with real-time stats, social media streams, chats and access to relevant content surfaced through social media. SportStream is backed by Vulcan Capital and based in San Francisco, California, and is currently available for the iPad.

About Are You Watching This!?  
Are You Watching This?! (RUWT) watches every game on every channel, from football to hockey to racing, and tells you to tune in so you never again miss an instant classic. When RUWT finds a hot game, it sends out an alert with the score, time left, and basic information on the game (no-hitter, close finish, big upset, etc.) along with the exact channel. RUWT is powered by a patent-pending game-rating engine that objectively analyzes data and rates events using algorithms based on the league, score, time left, rankings, teams involved, user opinion and Internet buzz. For more information, visit

Contact Information

  • Contact

    Nick Shepherd or Peter Sadler
    SportStream (at) launchsquad (dot) com