SOURCE: SpotCues


June 07, 2016 08:00 ET

SpotCues Expands Its Conversational Hub for Deskless Employees

New MicroApps and Integration Enhance Customer Satisfaction

MOUNTAIN VIEW, CA--(Marketwired - Jun 7, 2016) - SpotCues, the first Conversational Hub that connects users and MicroApps based on an individual's present context, today announced that it has enhanced the features of its Conversational Hub to support deskless workers. New features include the expansion of its library of pre-built MicroApps, which include CRM integration and workflow support. These new additions increase mobile users' productivity and efficiency by integrating their conversations and company specific MicroApps, all on one mobile communications platform.

IDC research projects that the US mobile worker population will exceed 105 million by the year 2020. Furthermore, IDC is factoring in that the mobile workforce will soon account for nearly three quarters (72.3 percent) of the total US workforce. With the growth of the mobile workforce, it is imperative that companies look at how they are going to integrate and support these workers.

A 'Spot-on' Communications Platform to Empower the Deskless Worker
SpotCues is the only native mobile and contextual Conversational Hub that enables employers to connect its employees at all locations automatically and enable communication with them in real-time. With relevant MicroApps, mobile-enabled workers can gain immediate access to important company information, product inventory data, training manuals, videos, employee directories, etc.

Having access to CRM information from the SpotCues Conversational Hub not only means quick and easy access to the information sales people need, but it also allows them to take action on that information instantly in-store. With the new support for workflows, users can respond directly from their SpotCues messaging stream to approve vacations, RSVP to an event or vote on a contest, and more.

"Traditional messaging-based mobile platforms don't meet today's needs of deskless workers. Just providing information at the right time and at the right place is not sufficient. Real-time collaboration for decision making and actionable MicroApps within the mobile platform are essential; this is what can make or break a sale," said Vijay Pullur, CEO of SpotCues. "SpotCues provides relevant and consistent communications, which enable retailers to make their distributed workforce more productive than ever before." 

SpotCues in Retail
To strengthen customer service and internal communications, a major retail chain in the US needed a simple, intuitive solution that would enable the sales staff to share and exchange customer feedback, customer experiences, suggestions and ideas. They started to use SpotCues to enhance its sales enablement process for its staff. The company has now connected its sales staff that is distributed across 104 retail stores with its warehouses and corporate office through SpotCues. They can now operate as one extended community, providing staff with a real-time collaboration and chat platform. One of the primary reasons they chose SpotCues was for its ease-of-use and deployment. The highly intuitive and simple SpotCues interface required no learning curve for its sales staff, thereby saving money from not having to provide comprehensive training.

Availability and Pricing
SpotCues offers both a Standard (Free) and Pro Version of its Conversational Hub. Both versions offer access to unlimited users, pre-built MicroApps, secure enterprise messaging, and user provisioning. The Pro Version offers increased storage, the ability to have custom MicroApps, SAML-based single sign on, social media integration and analytics. SpotCues offers support and consulting services to help customers with mobile strategy, customization, app development and deployment.

About SpotCues
SpotCues delivers a next-generation mobile communications platform that enables real-time conversations to support the active engagement of today's 'deskless' workers and other communities on the go. SpotCues supports a wide range of context-sensitive MicroApps that drive sales enablement, employee engagement and community development. No provisioning or IT support is needed, so organizations can quickly rollout a solution tailored to their needs. SpotCues Inc. is a portfolio company of Pramati Group, a corporate incubator that employs over 1300 people worldwide.

SpotCues is available for download on both Android and iPhones.

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