SOURCE: SPYR, Inc.

SPYR, Inc.

November 17, 2015 09:20 ET

SPYR Reduces Risk by Co-Publishing Game with Experienced Angry Birds Developers

NEW YORK, NY--(Marketwired - November 17, 2015) - SPYR, Inc. (OTCQB: SPYR) continues to find ways to enhance its footprint in the mobile game and app development industry. One of the company's newest efforts to grow its brand will be to co-publish Retro Shot, a new retro-style arcade game designed by the team at Super+ Games. And while Super+ Games is a new player in the mobile games development industry, its founders are long-time professionals in the industry with decades of combined experience, including being part of the development team at Rovio Entertainment, the developer of Angry Birds.

The opportunity to co-publish a new game with this particular company comes with a host of positives for SPYR. First and foremost, is working to get games published with such an experienced team of developers. The founders of Super+ Games have almost 30 years of combined experience in the industry, and they have been involved in the development of more than 70 games.

On the resumes of Super+ Game's founders, while working at the Finnish game developer, Rovio Entertainment, is the widely popular Angry Birds, the most downloaded mobile game series ever that employs a "freemium" model. Angry Birds has been downloaded 2.5 billion times by 1.7 billion smartphone users globally.

Another benefit that SPYR should realize from working directly with a third party mobile game developer, is limiting its risk. The company will not incur any large-scale development costs or have to invest great amounts of time developing games using this strategy. Instead, SPYR can make "milestone" payments as the project progresses and they're happy with the work they see. Then SPYR most likely recoups that money as the first revenues from the published game are realized.

The benefit to a company like Super+ Games is, of course, a funding source to publish and market the game. Super+ Games also benefits from the acquisition of users for the game and have the opportunity to share in revenues the game produces.

It's certainly a win-win for both SPYR and Super+ Games, and this unique opportunity is made possible because of Paul Thind's networking and relationship building over many years in the game industry. Paul Thind, SPYR's Managing Director of Mobile Games & Applications, through his relationship with Super+ Games CEO, Kalle Makinen, was able to introduce what should be an ideal strategy for both companies to get more game titles into the marketplace.

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