SOURCE: Starkey Laboratories, Inc.

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July 08, 2010 10:25 ET

Starkey Introduces New Pediatrics Program

Features Exclusive Partnership With Nickelodeon

MINNEAPOLIS, MN--(Marketwire - July 8, 2010) -  Starkey Laboratories, Inc., one of the world's leading hearing technology companies, is excited to announce that it has launched Starkey Pediatrics, a new program designed to help parents and hearing care professionals tackle a child's hearing loss head-on. Developed using Starkey's renowned evidence-based design approach, the program combines smart technology with kid-friendly materials to help make the process of getting hearing aids less frightening.

"Kids should have the chance to be kids and to experience and discover the world around them," said Jerry Ruzicka, President of Starkey. "We drew on the insight of pediatric audiologists around the country to develop a comprehensive program that makes the process of fitting kids with hearing aids easier on the children and their parents. Kids are not little adults, and this program recognizes that."

Starkey Pediatrics' hearing aids accommodate a range of ages for the best possible hearing experience. And, Starkey is the only hearing aid manufacturer authorized to feature Nickelodeon™ characters from the network's most popular TV shows including SpongeBob SquarePants™, iCarly™, Go, Diego, Go!™ and Dora the Explorer™ on its earmolds and accompanying materials. Nickelodeon's commitment to kids as well as its positive portrayal of children learning, growing and making decisions as they explore their worlds make it a perfect partner for Starkey Pediatrics.

Starkey Pediatrics offers S Series™ iQ hearing instruments, which provide a host of child-friendly features:

  • Two years of free earmold remakes for children 17 and under, representing a cost savings for parents
  • PureWave Feedback Eliminator, a pediatric-specific version of the industry's best feedback canceller
  • Self Check, enabling parents to check the function of their children's hearing aids before placing them in the children's ears
  • Pediatric-specific fitting formulas
  • Dynamic DAI (Direct Audio Input) on the behind-the-ear (BTE) hearing aid, which is universally compatible and easy to use
  • Advanced HydraShield®, Starkey's proprietary moisture protection system, which provides resistance to water, humidity, perspiration and corrosion inside and out, on all standard products
  • A locking battery door on the BTE
  • Voice iQ, Starkey's new noise reduction and speech preservation system
  • Sweep™ Technology available on all standard products, allowing patients to make volume and setting changes with the simple sweep or touch of a finger
  • Six new child-friendly colors on the BTE for a total of 12 research-designed colors

About Starkey®
Starkey Laboratories, Inc. is a privately held, global hearing technology company headquartered in Eden Prairie, Minn. The company is recognized for its innovative design, development and distribution of comprehensive digital hearing systems. Founded in 1967, Starkey employs more than 3,250 people, operates 22 facilities and conducts business in more than 100 markets worldwide. For more information, visit

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