SOURCE: StayinFront

StayinFront

May 15, 2015 14:51 ET

StayinFront TouchCG 12.12 Release Enables Consumer Goods Companies to Globalize Sales Processes and Standardize the Way Data Is Captured, Analyzed and Disseminated

Scalable Configurability Supports Global Business Requirements of Modern Trade, Traditional Trade, Distributor Trade, Van Sales and DSD Operations

FAIRFIELD, NJ--(Marketwired - May 15, 2015) - StayinFront, the leading mobile SaaS sales force automation and retail execution solution for the consumer goods industry, announced the release of StayinFront TouchCG® 12.12, a sales automation platform that addresses the local and regional challenges facing global consumer goods organizations.

Deployed on five continents, StayinFront TouchCG fully supports the translation, localization, configuration and hardware flexibility required for unique local markets. A leader in the consumer goods industry, StayinFront was recently recognized by a leading industry analyst as the only company to have deployed mobile retail execution and selling solutions on a true global scale.

"We designed the software to be configurable for the many and varied client business models and requirements of both developed and developing markets, including modern trade, traditional trade, distributor trade, van sales and DSD routes," said Tony Bullen, Executive SVP and Chief Technology Officer at StayinFront. "In markets where portability and speed are critical, our applications can run on smart phones, whereas in markets that need larger screen sizes and selling capabilities, the applications can run on tablets."

"Globalization provides companies with an information advantage," said Sam Barclay, EVP and Managing Director at StayinFront. "Standardizing sales processes and technology gives our clients global visibility into their sales channel, enabling them to drive greater efficiencies and growth. When organizations know more, they are able to use that information to do more and sell more in every market around the world."

About StayinFront
StayinFront provides a full suite of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. Companies of all sizes in over 50 countries use StayinFront software to streamline operations and reduce the complexity, time and expense associated with field efforts. Our products provide companies with timely, accurate field data and insight, enabling management to make immediate changes and take steps to improve business and sell more. Headquartered in Fairfield, NJ, USA, StayinFront has offices in the United Kingdom, Ireland, India, Australia, Singapore and New Zealand. For more details visit http://stayinfront.com

Contact Information