Steaz Unveils New Branding for Energy Line

The Nation's Leading Organic Beverage Company Introduces New Look for Its Top Selling Energy Drinks


DOYLESTOWN, PA--(Marketwired - Sep 22, 2016) - Steaz, the nation's top selling organic and fair trade green tea-based beverage company, has re-branded Steaz Energy, a leader in the natural energy drink category. Today, the company unveils the line's new visual identity, showcasing easy-to-read, clean labels and highlighting the Fair Trade certification that defines all of Steaz's flavorful and functional beverage platforms and varieties.

"We are pleased to bring Steaz Energy to market with a fresh, reinvigorated new look," said Linda Barron, CEO of Steaz. "Our energy line's new design is now aligned with the branding, messaging and aesthetics of our entire line of popular beverages. We believe in making it easy for consumers to make better beverage choices by utilizing clean labels on all of our products, and this recent rebrand completes that effort across the complete Steaz portfolio."

The new Steaz Energy can designs prominently display the brand's defining characteristics, with features such as "certified organic," "Fair Trade," and "energy," ensuring customers who are seeking such products know exactly what they are picking up when grabbing a can of Steaz Energy. Like Steaz's other product lines, including its wide variety of Iced Green Teas and newly launched Cactus Water beverages, Steaz Energy features organic green tea paired with flavorful and functional natural ingredients. 

As the world's first Fair Trade Certified organic energy drink, Steaz Energy contains healthy and beneficial levels of naturally occurring caffeine sourced from all-natural green tea, guarana, and yerba mate to stimulate the mind, body and soul. Steaz Energy provides a clean source of energy to its consumers. Steaz Energy highlights include:

  • Plant sourced caffeine: green tea, yerba mate and guarana berries
  • Clean energy
  • Gluten free
  • Vegan
  • Antioxidant-rich
  • B-Vitamins
  • Flavors: Orange, Berry and Super Fruit are USDA Certified Organic; Zero Calorie Berry is not

Steaz accurately and voluntarily discloses its caffeine content on all Energy drink labels and ensures these levels are healthy and effective. Steaz promotes natural and organic sources of caffeine and nutrition and ask consumers to educate themselves about what they are drinking. Additional information and a full list of available products can be found at www.Steaz.com.

About Steaz:
Steaz is a brand of flavorful, great tasting, all natural, organic and fair trade green tea based beverages in three healthy and delicious product lines -- iced green teas, energy drinks and cactus water beverages. Since 2002, Steaz has continued to provide fans with better, high quality beverages while maintaining a strong socially responsible relationship with their ingredient partners around the world. Steaz' pride is anchored in their Organic and Fair Trade certifications supporting sustainable farming around the world. For more information, visit http://www.steaz.com/.

Contact Information:

Media Contact:
Betsy Stavis
LANE
212-302-5365
Betsy.Stavis@lanepr.com

Steaz Unveils New Branding for Energy Line