SOURCE: Steelwedge

Steelwedge

September 09, 2010 07:00 ET

Steelwedge to Power Collaborative Sales and Operations Planning for DIRECTV

PLEASANTON, CA--(Marketwire - September 9, 2010) -  Steelwedge, the leader in Cloud-based Sales and Operations Planning (S&OP), announced today that DIRECTV (NASDAQ: DTV) has selected the Steelwedge S&OP solution to enable the world's most popular video service to anticipate and analyze customer demand and make more informed supply side decisions.

Filling the S&OP gap in DIRECTV's supply chain, Steelwedge will facilitate consensus demand planning by combining market intelligence gathered from the sales and marketing teams with statistically based historical trends. Armed with Steelwedge analytics, DIRECTV will be well equipped to make critical supply chain decisions that will affect product availability and company profitably.

"Steelwedge will help us to build a collaborative S&OP process that will ensure we have the right products in the right locations at the right time," said Tom McGeorge, Vice President of Supply Chain at DIRECTV.

Steelwedge helps companies to accurately predict demand and balance supply while ensuring executive control over enterprise performance. The solution's One-Click Planning™ process drives communication and consensus among sales, marketing, finance, supply chain and third-party suppliers, allowing decision makers to assess market demand, align sales and production plans, and measure performance.

"DIRECTV's selection of Steelwedge is strong validation of our solution's ability to meet the requirements of the Fortune 500," said Glen Margolis, CEO of Steelwedge. "I am pleased to welcome a world-class company like DIRECTV to our customer community and look forward to a long-term partnership."

About Steelwedge Founded in 2000, Steelwedge supercharges Sales and Operations Planning (S&OP) with the power of collaboration and analytics. Unlike traditional forecasting and planning tools, Steelwedge allows even the most complex organizations to work from a single plan toward shared goals. With more Cloud-based S&OP deployments that all our competitors combined, we're proud to help Emerson Electric, General Electric, Hewlett Packard, Honeywell, Juniper Networks, NVIDIA, Sara Lee and many others make critical supply and demand decisions with confidence.

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