SOURCE: TeamViewer

TeamViewer

July 14, 2016 09:00 ET

Stefan Prestele to Take TeamViewer Marketing to the Next Level

New CMO to Establish an "Integrated Engagement Marketing Approach in an Ever Increasing Customer Centric Digital World"

TAMPA, FL--(Marketwired - Jul 14, 2016) - TeamViewer®, the global pioneer of remote control and online collaboration software, today announced a new hire to boost its leadership team. As of July 1, Stefan Prestele began his position as the new SVP Marketing and CMO.

Prestele, who will report directly to Andreas König, CEO, brings with him over 20 years of marketing experience with organizations ranging from start-ups to Fortune 500 companies. Most recently, as Global Senior Vice President Marketing Shared Services at Unify he successfully integrated planning, execution and measurement across a global marketing team embodying a digital-first culture. Prior to that he worked at Parallels as Senior Director Global Marketing and Operations, based in Seattle, where he developed and implemented a worldwide go-to-market and growth strategy, including the introduction of new subscription products.

"TeamViewer is a very customer centric organization. My vision is to embody an integrated engagement marketing approach in an ever increasing digital world. This approach will allow us to scale our reach, increase our customer base in key markets, such as the US, and expand into adjacent and new markets with our highly popular pre-existing solutions as well as our exciting future solutions," said Stefan Prestele, SVP Marketing and CMO at TeamViewer. "The modern marketing organization is responsible for the end-to-end customer experience across all touch-points and is engaging in a dialogue with their audiences. I believe today's agile marketing needs to be driven by what I like to call the four 'rights': You need to deliver the right information to the right audience at the right time via the right channel to attract, delight and convert. I will work with my entire department and the organization to get that job done."

Andreas König, CEO, TeamViewer commented: "We are proud to welcome Stefan Prestele, and I am sure he will have a profound impact on TeamViewer's continued growth path. Stefan is the right person to further our position as one of the world's most popular choices for remote control and online meeting software and to grow our user base further. He has previously demonstrated that he intimately understands prospective and existing customers and knows how to support revenue growth by generating a great brand experience."

About TeamViewer
Founded in 2005, TeamViewer is fully focused on the development and distribution of high-end solutions for online communication, collaboration and remote monitoring of IT systems. Available in over 30 languages and with more than 200 million users worldwide, TeamViewer is one of the world's most popular providers of remote control and online meeting software. airbackup, a powerful cloud-based backup solution, and ITbrain, a valuable remote monitoring and IT asset tracking solution, complement TeamViewer's product portfolio. For more information, visit: www.teamviewer.com Follow us on Twitter at @TeamViewer and on our blog at blog.teamviewer.com. © 2016 TeamViewer GmbH. All rights reserved.

Contact Information

  • TeamViewer contact:
    TeamViewer GmbH
    Axel Schmidt
    Jahnstr. 30
    73037 Goeppingen
    Germany
    Tel.: +49-(0)7161-60692-395
    Fax: +49-(0)7161-60692-79
    E-mail: Email Contact
    Web: http://www.teamviewer.com

    LEWIS for TeamViewer:
    Lauren Bocskocsky
    +1 202-507-4722
    Email Contact