SOURCE: Centerstone Hotels

Centerstone Hotels

May 17, 2011 14:30 ET

Steve Belmonte Launches Centerstone Inns, Hotels & Plaza Hotels

New Hotel Brand Is Spearheaded by Hoteliers With Unparalleled Franchising Experience; Press Webinar Tomorrow at 11:00 a.m. EDT to Introduce Brand and Executives

BIRMINGHAM, AL--(Marketwire - May 17, 2011) - Today Henry Silverman protégé and former Ramada Hotels CEO Steven Belmonte has returned to hotel franchising as C.E.O. and Owner of a new, three-segment brand developed by hoteliers to remove any unreasonable mandates on franchisees. With operations offices in Birmingham, Ala., and development headquarters in Orlando, the new Centerstone Inns, Hotels and Plaza Hotels brand is built on the backbone of Key West Inns. Conversion to Centerstone will occur over the next 90 days for those Key West Inn properties which qualify. It is anticipated that approximately 20 hotels will be integrated into the system.

"There's no better way to franchise today than with Centerstone Inns, Hotels & Plaza Hotels," Belmonte said. "With a low cost of entry, low fee structure, short-term agreements, Internet marketing support, dynamic reservation system and more, we are providing hotel owners with a viable franchise alternative."

By comparison, Centerstone Hotels' franchise fees are approximately 2.6 percent of gross room revenue (all inclusive: royalty, marketing, reservations, etc.) compared to the competition of approximately 12.7 percent across its three segment tiers. Centerstone Inns franchise features a minimum AAA two-diamond-like rating, interior and exterior corridors, in-room coffee, and Free High-Speed Internet Access. Centerstone Hotels boast a minimum AAA three-diamond-like rating, a full-service restaurant or complimentary breakfast, in-room coffee and Free High-Speed Internet Access. Centerstone Plaza Hotels uphold a minimum AAA four-diamond-like rating, complete with an on-site restaurant and lounge, meeting and function space, fitness center, business center, in-room coffee and more. All participate in the "Certified Clean" room program.

Wednesday, May 18, at 11:00 a.m. Eastern DaylightTime, national press are invited to attend an information Webinar that will detail the brand, introduce key executive, explain guest and franchise programs and more. To RSVP, email Centerstone's PR Agent Barb Worcester at or call her at 440-930-5770. Ms. Worcester will then provide you with a link and dial-in instructions.

Contact Information

  • For more information, contact:
    Barb Worcester
    Tel: (440) 930-5770
    Email Contact
    Steve Belmonte
    Centerstone Hotels
    Tel: (407) 654-5540
    Email Contact