SOURCE: Stevia Corp.

Stevia Corp.

April 10, 2012 09:00 ET

Stevia Corp. Establishes Subsidiary in China and Appoints Operational Leadership

INDIANAPOLIS, IN--(Marketwire - Apr 10, 2012) - Stevia Corp. (OTCBB: STEV) ("Stevia Corp." or the "Company"), a farm management company focused on the economic development of stevia, the fastest growing product in the alternative sweetener sector, is pleased to announce the registration in China of Stevia Asia Limited and the appointments of Mr. Vincent Tan Meng Sheong as Director of Operations, Peoples Republic of China (PRC) and Mr. Sean Lin Ting as General Manager.

Stevia Asia Limited ("SAL") is a wholly owned subsidiary of Stevia Corp. registered in Hong Kong. The purpose of SAL is to provide a holding company entity for our planned operations in China and to support our business arrangements regarding the recently announced cooperative agreement with Guangzhou based Tech-New Bio-Technology for the commercialization of stevia supplemented fertilizers and feedstock formulations intended for agricultural and aquaculture applications as well as other stevia related technologies. SAL would also govern and expedite the commitments inherent in the Letter of Intent (LOI) with Fish International Sourcing House Pte Ltd ("FISH") of Singapore for the processing and distribution of stevia fed seafood to its international customers.

As part of the implementation of this arrangement, Stevia Corp. is pleased to have the services of Mr. Vincent Tan as its director of operations within the PRC. Mr. Tan brings over eight years of direct China based business experience, principally in Shanghai, Suzhou and Tianjin. He has over eleven years of management experiences in directing and leading a variety of teams and companies in a number of senior management positions including Group General Manager of Shin Tai Ho Group and Director & General Manager of Growers Synergy. For a period of 5 years, he also managed P&L responsibilities for Fortune 500 companies, SCA Packaging and International Paper, located in Singapore and China as General Manager. As functional Director with SCA Asia Pacific, he directed business intelligence & corporate communications activities across 14 countries in the region and supported the Group in strategic planning and Merger & Acquisition. Mr. Tan earned a BSc. at the National University of Singapore (1999) and was awarded a Fellowship by Singapore Ministry of Trade and Industry and Jurong Town Corporation to study for an MBA co-offered by Fudan University and MIT Sloan School of Management in Shanghai (2003). Mr. Tan is a resident and citizen of Singapore.

Mr. Lin enjoys over eighteen years of general management, business development, sales and engineering experience working with four Shanghai-based foreign and local enterprises focused on the China marketplace. His career also includes nine years of management experience including six years focused on selecting and growing manufacturing partner relationships. During this period, he served in various managerial roles as General Manager, Division Manager and Business Development Manager for different divisions of the Fargo Group in China. Prior to this, he was a Sales Engineer for Wagner GmbH and Jebsen & Co representative offices in Shanghai. Mr. Lin received a BSc. from Shanghai JiaoTong University (1990) and an MBA from Fudan University and MIT Sloan School of Management (2003) in Shanghai. Mr. Lin is a resident of Shanghai and Chinese citizen.

George Blankenbaker, Stevia Corp. President, comments, "We are very pleased by the rapid pace of development regarding our entry into the stevia industry in China. Our confidence in Tech-New Bio-Technology for the development and management of the fertilizer and feed supply program is reinforced by the international distribution visibility that could come from our relationship with FISH. We are equally pleased by the appointments of Vincent Tan and Sean Lin to handle the operational elements. We welcome them both to our growing team and look forward to a long and successful venture together."

Further details of the Company's business, finances, appointments and agreements can be found as part of the Company's continuous public disclosure as a reporting issuer under the Securities Exchange Act of 1934 filed with the Securities and Exchange Commission's ("SEC") EDGAR database. For more information visit:

About Stevia Corp. (OTCBB: STEV)
Stevia Corp. is a farm management company focused on best practice agronomic competency in order to develop high value stevia through proprietary plant breeding, excellent agricultural methodologies and innovative post-harvest techniques. To date, the Company has acquired two grower supply contracts and three nursery fields in Vietnam. For more information visit:

About the Stevia Industry Sector
Within two years of the USA market opening, Nielsen-based retail consumption data indicated almost $1 billion of retail sales for the sector. In 2010, stevia products were launched across thirty-five countries and in 38 categories. Zenith International estimates worldwide sales of stevia extract reached 3,500 tons in 2010 with an overall market value of $285 million and forecasts the global market for stevia will reach 11,000 tons by 2014 requiring the tripling of stevia leaf production at the farm level to keep pace with consumer demand. For more information visit:

Notice Regarding Forward-Looking Statements
This news release contains "forward-looking statements" as that term is defined in Section 27A of the United States Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, business operations in China, future business commitments, the development of new business opportunities, entry into new markets, worldwide sales of stevia extract and sweetened products, growth of stevia leaf production and growth of the stevia global market. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects and development stage companies. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K for the most recent fiscal year, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.

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