SOURCE: Storage Strategies NOW

December 12, 2007 09:00 ET

Storage Strategies NOW Launches Analyst Research Practice

Targeted Analysis and Strategic Reports Will Assess Current Solutions With a View Toward Technologies of Tomorrow's Data Centers

AUSTIN, TX--(Marketwire - December 12, 2007) - Storage Strategies NOW (, a storage specialty analyst firm providing realistic solutions for tomorrow's data centers, today announced the launch of its Targeted Analysis practice. Core client services provide IT business and technology leaders with market insight in the form of "Snapshots" objectively assessing the solution stake in the market, as well as in depth analysis "Outlook Reports," identifying market opportunities for current products and technology solutions. SSG-NOW blogs and independent reports will focus on technology updates and overviews, including market commentary, vendor products and services in the market, and predictions about future trends.

SSG-Now principal analyst, Deni Connor, a well-known storage observer, formed the analyst firm last month, and launches Targeted Analysis services with several ongoing engagements, including customer QLogic. "SSG-NOW is about delivering market and industry opinion in a straightforward, simple and clear manner that IT professionals can immediately understand," says Connor. "The firm's goal is to arm clients with timely and correctly analyzed information so they can make informed decisions for their businesses."

SSG-NOW Market Commentary

Connor writes Network World's twice weekly "Storage Alert" newsletter, as well as articles for Storage Magazine, TechTarget's and other notable industry publications. Market watchers can follow commentary on the SSG-NOW Web site, with "Delta Reports", spotlighting current problems and today's technology solutions, and get the latest information in the SSG-NOW Blogs and Podcast, "Here and NOW", featuring informative discussions with market leaders on topics about the latest technology.

SSG-NOW Coverage Areas

From SMB to global enterprise, SSG-Now will deliver analysis to help clients solve problems with current storage and systems technologies. IT coverage areas include:

--  energy-efficient data center solutions
--  data protection strategies
--  consolidation -- through virtualization, etc.
--  compliance, e-mail archiving, e-discovery

"Deni is fearless. As a reporter she never failed to objectively cover the prickliest of issues," said John Dix, editor in chief of Network World. "As an analyst, we expect her to be one of the best."


Storage Strategies NOW (SSG-NOW) was founded in 2007 by Deni Connor, a well-known storage expert, who was previously a reporter for IDG's Network World. In addition, Connor worked in marketing and editorial positions for Novell, IBM, Control Data, Radix International, Thomas-Conrad and Networking Solutions magazine. SSG-NOW is located in Austin, Texas, also the home of the not-so-fearsome University of Texas Longhorns. For more information, call (512) 345-3850 or visit the Web site at

Contact Information

  • Media Contact:
    Deni Connor
    Storage Strategies NOW
    Email Contact