SOURCE: Sony Europe

Sony Europe

February 07, 2011 03:00 ET

Store Your Files in Style With New MICROVAULT™ STYLE

Compact, Colourful New Mini USB Drives From Sony

LONDON--(Marketwire - February 7, 2011) -

  • Ultra-compact, entry-level drive strengthens USB line-up
  • 4GB/8GB/16GB capacities
  • Cool and colourful styling
  • High-visibility yellow-green LED indicator
  • Includes free File Rescue and x-Pict Story™ software

Now Sony offers an exciting entry-level addition to the MICROVAULT family of USB drives with MICROVAULT STYLE -- the colourful mini drive that's small enough to take anywhere.

Ideal for storing all your documents, photos or music, MICROVAULT STYLE is available in capacities of 4GB, 8GB and 16GB. A choice of white or limited-edition pink and lime green colour options makes the stylish, ultra-slim drive a great match for today's compact devices with USB ports, like netbooks and notebook PCs.

As small as a sugar cube, 4.6mm slim and weighing just 4g, MICROVAULT STYLE is visible from all angles, with a bright yellow-green LED on top of the drive giving visual confirmation during file transfers.

The new drive also features a handy strap hole for attaching the drive to your keyring, phone or MP3 player (strap not included). The smart new 'capless' design slides straight into your PC's USB port and ensures a perfect fit for reliable storage and data transfer.

It's easy to distinguish MICROVAULT STYLE from other USB devices when it's mounted on your PC desktop. Quick drive identification assigns a unique drive name for easy recognition alongside other drives.

More than just a USB drive, MICROVAULT STYLE is a complete storage solution that includes free software downloads to get the best from your digital data.

Available from http://www.sony.net/Products/Media/Microvault for registered MICROVAULT STYLE owners, File Rescue recovers accidentally damaged or deleted files. With a 90% successful recovery rate*, it's an essential utility to help restore precious data including JPEG photos, MPEG or AVCHD video and MP3 music files**.

Also available as a free download to registered owners, x-Pict Story™ software helps anyone create memorable photo slideshows. This friendly package combines your favourite photos and music with beautiful visual effects to create professional-looking presentations. Integration with Picture Motion Browser software makes it quick and easy to upload slideshows to sharing sites like YouTube™.

The compact, colourful new range of MICROVAULT STYLE USB drives by Sony is available from February 2011.

*Source: Sony EMCS customer support report
** File Rescue software does not support data recovery for protected files and game data. Please note that not all data may be recoverable

eco
Environmental Info
Sony is engaged in a constant review of its manufacturing, operational and business practices to ensure that its products are developed in an environmentally responsible way.
Please refer to www.sony.eu/eco for background on environmental activities of Sony.

About Sony:
Sony is a leading global innovator of audio, video, communications and information technology products for both the consumer and professional markets. Sony is renowned for its audio-visual products, such as the BRAVIA™ LCD high-definition television, Cyber-shot™ digital camera, Handycam® camcorder, "α" (pronounced Alpha) digital SLR camera, and Walkman® MP3 player as well as its VAIO™ personal computers and high-definition (HD) professional broadcast equipment, highlighted by the XDCAM® HD. Offering a complete end-to-end HD value chain and with its electronics, music, pictures, game and online businesses, Sony is one of the world's leading digital entertainment brands, employing approximately 170,000 people worldwide.

Through its long-term football partnerships as an official sponsor of the UEFA Champions League until 2012, Official FIFA Partner until 2014 and global sponsor of the FIFA World Cup™ in 2010 and 2014, Sony is inspiring a sense of excitement for the millions of football fans around the world.

For more information on Sony Europe, please visit http://www.sony-europe.com and
http://www.sony-europe.com/presscenter

"Sony", "MICROVAULT", "X-Pict Story", "WALKMAN", "VAIO", "Cyber-shot", "Handycam", "α", "BRAVIA" and "XDCAM" are registered trademarks or trademarks of Sony Corporation. All other trademarks or registered trademarks are the property of their respective owners