SOURCE: Stratos Product Development

Stratos Product Development

September 05, 2012 13:42 ET

Stratos and Cyberonics Will Lead a Discussion on Product Innovation at the Frost & Sullivan Growth, Innovation and Leadership Summit

Blink and You'll Miss It: Rethinking Design and Development in Dynamic Customer Environments

SEATTLE, WA--(Marketwire - Sep 5, 2012) - Stratos Product Development LLC today announced its President, Sean MacLeod, will lead a discussion for technology executives at the Frost & Sullivan Growth, Innovation and Leadership conference in San Jose, California on September 11, 2012. MacLeod will present with Ashish Bhargava, Senior Director of Product Development at Cyberonics Inc, a Stratos client.

In a presentation titled "Blink and You'll Miss It: Rethinking Design and Development in Dynamic Customer Environments," MacLeod and Bhargava will discuss strategic design and development practices that address the ever-changing customer landscape. The discussion will include a case history of how Cyberonics is using consumer insights and innovative strategies to create appropriate market solutions.

"Customer environments and their recognized unmet needs are changing rapidly -- these changes are now measured in months instead of years," Sean MacLeod, president, Stratos Product Development said. "This becomes increasingly complex for traditional medical device companies who are offering consumer-driven healthcare products. Furthermore, this trend requires a completely new, agile way of thinking in order to develop and deploy optimal products in any reasonable timeframe. We are pleased to have the opportunity to join Cyberonics in sharing insights on this topic."

This is Stratos' fourth year to provide thought leadership to the Frost & Sullivan Growth Innovation and Leadership community. The annual Silicon Valley summit will take place at the Fairmont San Jose, September 9-12, 2012.

About Stratos Product Development, LLC
At Stratos, we know a cohesive, experienced team of developers can't be built overnight. For 25 years, we've been building a superior ecosystem for innovative product development. Expert industrial designers, researchers, software developers, electrical, mechanical, manufacturing and quality engineers and professional project managers are here to support your next product development challenge. Our collaborative, cross-discipline approach enables us to reduce time-to-market, maximize product opportunities and create compelling product solutions for users and unmet needs in the marketplace. We partner with clients worldwide, from start-up companies to Fortune 500 corporations.

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