General Motors of Canada Limited

General Motors of Canada Limited

September 01, 2011 11:43 ET

Strong Car Sales Lead GM Canada Growth in August

(Data is Not Adjusted for the Difference in Selling Days; August 2011 Had 25 Selling Days and August 2010 Had 24 Selling Days)

OSHAWA, ONTARIO--(Marketwire - Sept. 1, 2011) - Driven by an 18 percent increase in passenger car sales, Chevrolet, Buick, GMC and Cadillac dealers reported 25,045 deliveries in August, increasing seven percent from last year. Demand for cars and crossovers grew across the lineup, led by award-winning and fuel-efficient Chevrolet entries including Cruze, Malibu and Equinox.

"August sales clearly demonstrate customer enthusiasm for our newest products across all four brands, from fuel efficient cars and crossovers to full-size pickup trucks and premium luxury vehicles," said Marc Comeau, vice-president of sales, service and marketing at GM of Canada. "As our lineup continues to transform, we are bringing the right products to the market at the right time, and we'll build on this momentum with the launch of three new game-changing Chevrolet vehicles very soon: Volt, Orlando, and Sonic."

Led by the Chevrolet Cruze, Canadian Car of the Year, passenger car sales posted strong growth in August. The Chevrolet Malibu increased sales 60 percent, while the Canadian-built Buick Regal delivered its best month since launching, up 214 percent. Sales for the Cadillac CTS family also increased 35 percent compared to last year.

Furthermore, customer demand for GM's fuel-efficient crossovers continues to grow. The Canadian-built Chevrolet Equinox and GMC Terrain, two of North America's fastest-selling vehicles, increased sales 34 percent combined, up 30 percent year-to-date. GM's midsize crossovers – Chevrolet Traverse, Buick Enclave and GMC Acadia – increased combined sales 12 percent.

August 2011 Key Facts and Brand Results

  • Total sales for Chevrolet, Buick, GMC, and Cadillac are up seven percent.

  • Chevrolet delivered 16,047 vehicles, an increase of nine percent. Chevrolet cars, led by Cruze, improved by over 19 percent in August with growth across the lineup: Malibu sales up 60 percent, Impala up 18 percent and Aveo up 38 percent. Chevrolet crossovers continue to post strong results, with Canadian-built Equinox sales up 39 percent.

  • Buick sales increased seven percent on the strength of the Canadian-built Regal, up 214 percent with its best month since launching last year. The Enclave mid-size crossover was also up 26 percent.

  • GMC sales increased three percent in August, led by crossovers and pickup trucks. The Canadian-built Terrain grew sales 27 percent, Acadia sales increased 41 percent, and Sierra sales are up 14 percent.

  • Cadillac sales grew 13 percent in August, led by the CTS family, up 35 percent, and 10 percent year-to-date.

Total GM sales (including discontinued brands) increased by 6.4 percent compared to last August, with discontinued brand sales decreasing from 137 to zero units. Please note that due to the increasingly minimal discrepancy between core and non-core sales, the tables that have been previously distributed have been discontinued.

About General Motors of Canada Limited

Headquartered in Oshawa, Ontario, General Motors of Canada Limited (GMCL) employs over 10,000 people across the country and is a recognized leader in green manufacturing. GMCL markets the full range of fuel-efficient Chevrolet, Buick, GMC and Cadillac vehicles and related services through Canada's largest automotive dealer network, which employs over 23,000 people dedicated to delivering a top customer experience. GMCL also plays a leadership role in automotive design and engineering, engaging in innovative research and development partnerships with leading Canadian universities and research institutes. In addition, through its Canadian Engineering Centres, GMCL conducts development activities ranging from cold weather testing to the advancement of key electric vehicle and green technologies. www.gm.ca.

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