SOURCE: StrongMail Systems

May 13, 2008 08:00 ET

StrongMail Expands Channel Program with New CRM and IBM VAR Partners

New Partnerships With Lexnet Consulting Group, Direct Systems Support, PCPC Direct and Yorel Integrated Solutions Drive Strong Momentum for StrongMail's Newly Launched Channel Program

REDWOOD CITY, CA--(Marketwire - May 13, 2008) - StrongMail Systems, Inc., the leading provider of on-premise solutions for marketing and transactional email, today announced that it is has expanded its channel program with four strategic VAR partners. New IBM Premier Business Partners include Direct Systems Support (DSS), PCPC Direct and Yorel Integrated Solutions, while CRM VAR and system integrator Lexnet Consulting Group has also signed an agreement to resell StrongMail's proven email marketing platform.

These latest IBM reseller partnerships strengthen StrongMail's reach in key regional markets. Based in Southern California, DSS is an IBM Premier Business Partner of more than ten years that has earned a national reputation of quality, consistency and excellence. As part of the partnership, DSS is launching an industry-first IBM Mobile Data Center that incorporates StrongMail's email marketing technology. An IBM Premier Business Partner based in Houston, PCPC Direct builds long-term relationships with its customers and partners to provide innovative solutions and personalized service to Fortune 1000 companies headquartered in the US and Europe and SMB's located throughout Texas. Founded in 1993 and based in Charlotte, NC, Yorel helps businesses cut costs, improve productivity and minimize business risk by designing customized information technology solutions that focus on business problems first.

"We are pleased to welcome these premier technology partners into StrongMail's fast-growing channel program," said Steve Murphy, North American channel manager at StrongMail Systems. "StrongMail's reliable and flexible platform makes it an excellent solution for the channel, and these new partners will help us further bolster our strong momentum in the marketplace."

Lexnet Consulting Group is a leading system integrator and reseller of CRM business solutions. A San Francisco-based company with an additional office in Southern California, as well as strategic CRM VAR alliances across the country, Lexnet has completed hundreds of successful CRM implementations for companies across the county -- each with a primary focus of delivering maximum value and return on investment.

"StrongMail is an ideal Lexnet partner, as we've seen a lot of demand from our CRM customers for a powerful, full-featured email marketing solution that we can easily integrate with their internal systems," said Steve Chipman, CEO of Lexnet Consulting Group. "StrongMail's proven technology and on-premise approach puts us in an excellent position to reach new markets with an integrated marketing solution for improving customer relationships."

About StrongMail Systems, Inc.

StrongMail Systems provides businesses with commercial-grade, on-premise solutions for marketing and transactional email. StrongMail integrates its proven email delivery, tracking and campaign management software on high-performance servers that are optimized for maximum deliverability. In addition to providing superior control, security and integration capabilities, StrongMail's in-house approach offers companies a more powerful and cost-effective alternative to homegrown or outsourced solutions. Hundreds of companies worldwide rely on StrongMail's solutions to power their mission-critical customer communications. A Silicon Valley company, StrongMail is headquartered in Redwood City, CA, and is funded by Sequoia Capital, Evercore Partners, Globespan Capital Partners and DAG Ventures. To learn more about StrongMail Systems, visit www.strongmail.com.