SOURCE: StubHub

January 29, 2007 17:26 ET

STUBHUB FanStats(SM) -- Fans Flock From Across Country to See Super Bowl XLI

StubHub Sales Data Shows Fans Traveling From 35 Different States

SAN FRANCISCO, CA -- (MARKET WIRE) -- January 29, 2007 -- NFL fans across the country are fired up for the 41st NFL Super Bowl, which features two teams that have not participated in a Super Bowl game for over two decades. The Chicago Bears and Indianapolis Colts fans have been frantically securing their Super Bowl XLI tickets through online marketplace StubHub for a game that has no on-sale to the general public. StubHub has revealed its sales data on where fans traveling to Super Bowl XLI are coming from. The data is based on the home state of each individual buyer for tickets purchased on StubHub.com through Monday.

Super Bowl XLI has attracted buyers from thirty-five states to purchase their tickets via StubHub. The largest contingent of fans (27% percent as of 1/29) buying tickets hails from the state of Illinois, home to the NFC Champion Bears. Florida, home to Miami's Dolphin Stadium where the game will be held, represents 14% of the buyers. The Bears appear to have the fan advantage, as only 9% of fans are making the trip from Indiana, presumably in support of the AFC Champion Colts. Rounding out the top five states are New York and California, with seven and five percent, respectively.

SUPER BOWL XLI BUYER DEMOGRAPHICS (by state)

Illinois                27%
Florida                 14%
Indiana                 9%
New York                7%
California              5%
Louisiana               4%
Texas                   4%
New Jersey              4%
Maryland                3%
Nevada                  2%
Virginia                2%
Georgia                 2%
23 other states         17%
Farthest Ticket Buyer: Honolulu, Hawaii -- 5,000 miles -- The buyer purchased 2 Lower Level Sideline tickets ($4375 each) before the two teams were determined

* Data based on sales through StubHub.com as of 1/29

Additional Super Bowl XLI Sales Data:

o Super Bowl XLI has outsold all previous Super Bowl totals on StubHub

o The average ticket selling price of $4511 is nearly 50% greater than
  that of the last five Super Bowls:

    -- Average for Super Bowl XL (2/5/06 Steelers-Seahawks): $3009
    -- Average for Super Bowl XXXIX (2/6/05 Eagles-Patriots): $2659
    -- Average for Super Bowl XXXVIII (2/1/04 Patriots-Panthers): $2290
    -- Average for Super Bowl XXXVII (1/26/03 Raiders-Buccaneers): $2767

o StubHub serves as the Official Ticket Marketplace for the Chicago Bears
  and Indianapolis Colts

o Tickets for Super Bowl XLI have sold for in the range of $2424 to
  $10,287

    -- The least expensive ticket has been $2424 for a seat in the Upper
       End Zone
           -- The buyer from Barrington, Illinois (35 miles from Chicago)
              purchased four of these tickets in early December.
    -- The most expensive ticket has been $10,287 in the Club Prime
       Midfield
           -- The buyer from Lake Forest, Illinois (30 miles from Chicago)
              purchased six of these tickets last week.

o Tickets for Super Bowl XL in Detroit sold in the range of $1501 - $6858

o Twenty-One Year Drought - The last time the Bears were in the Super Bowl
  was in 1986 (Super Bowl XX), when they defeated the New England Patriots
  following the 1985 regular season.

    -- $75 – the face value of a Super Bowl XX ticket at the New Orleans
       Superdome

o Thirty-Six Year Drought - The last time the Colts were in the Super Bowl
  was in 1971 (Super Bowl V), when they (as the Baltimore Colts) defeated
  the Dallas Cowboys following the 1970 regular season.

    -- $15 – the face value of a Super Bowl V ticket at the Orange Bowl in
       Miami

o The last time the Super Bowl was in Miami was in 1999 (Super Bowl
  XXXIII), when the Denver Broncos defeated the Atlanta Falcons following
  the 1998 regular season.

    -- $325 – the face value of a Super Bowl XXIV ticket at Pro Player
       Stadium in Miami
About StubHub FanStats(SM)

StubHub FanStats(SM) present timely statistics, rankings and/or data about sports and entertainment that is of interest to the everyday fan. Information reflects ticket resale market data gathered from StubHub transactions. If there is specific data that is of interest to you, or if you would like to interview the leading authority in the secondary ticketing industry, please send us an e-mail at fanstats@stubhub.com.

About StubHub

StubHub is the leading open marketplace dedicated to tickets. StubHub's open marketplace allows fans to buy and sell tickets to sporting, concert, theater and other live entertainment events. StubHub's goal is that fans always find a choice of select seats at fair market value, even for events that are "sold out." For more information on StubHub, visit www.stubhub.com.

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