March 16, 2008 12:00 ET

StubHub Opens the Playbook: Makes Finding Tickets to March Madness a Lay Up

Knowing How to Shop for Tickets Can Be the Difference Between Sideline Seat and a Seat on Sofa

SAN FRANCISCO, CA--(Marketwire - March 16, 2008) - As March Madness officially kicks off with today's selection announcement, teams from across the country are scrambling to devise their game plans, all hoping to be the last team standing come April 7th in San Antonio. Meanwhile, tens of thousands of fans are making a mad rush for tickets, hoping to catch the Big Dance in person. Since 2000, StubHub, the world's largest ticket marketplace, has helped more fans get to March Madness games than any other ticketing company, giving it a unique perspective on how fans can scoop up the best ticket value. With tickets rarely, if ever, available at the box office for NCAA Tournament games, access to the best selection of tickets is top of mind for college hoops fans.

"Selection Sunday is like the day after Thanksgiving at StubHub, as the minute the 65 teams' destinations are revealed, our site traffic goes off the charts," said StubHub spokesperson Sean Pate. "With college bowl games fans have some time to deliberate on their travel, but with tournament games beginning in four short days, the sense of urgency to secure tickets is immediate."

No matter if your team is a 'Cinderella' story, a bracket buster or a traditional powerhouse, the need to know how to find the best options for tickets remains the same. StubHub provides the inside scoop that will help fans find the perfect tickets to experience the madness of March:

--  Play the market. StubHub acts like a stock market for tickets, with
    games/locations taking on the qualities of stocks with hot or cold values.
    If two traditional powers are squaring off in an early round match up,
    buying quickly is a good bet when selection is at its highest.  If your
    team is playing a relative unknown, prices can very well decline until tip-
    off, so consider watching the StubHub market before buying and you may come
    up with a major deal. For most venues, tickets are available until tipoff
    on StubHub.
--  First Weekend = Best Bang for Buck. Each round of the NCAA Tournament
    provides riveting drama and intense competition, but as teams advance and
    the stakes get higher so does the price tag. The first weekend of the Big
    Dance offers not only some of the most dramatic scenes but also the
    greatest values. With three different sessions to choose from, hoops fans
    have flexibility in deciding on which games to attend. Plan a trip to the
    first round sites to see high drama and the best prices for tickets.
--  Quality or Quantity? Fans who are looking to take in as much of the
    madness as possible should consider purchasing entire session "strips" of
    tickets. During weekend one, ticket strips grant admission to six games
    total, two sessions and four games on day one with two games on day two.
    For not much more investment, fans can have an all access pass to the games
    on any given day of competition. Conversely, if it's just one team you're
    really interested in seeing, single session passes can be purchased through
    StubHub for as little as $40.
--  Losers = Winners. With upsets a constant during March Madness, fans
    often find themselves left with tickets to games their team will not be
    playing in. When disappointed fans want to head home they will look to
    unload tickets in a hurry, yielding big value for the patient buyer. This
    will apply most often for the second day of competition at any venue.
--  Don't assume, check often. Don't assume the location or price of
    tickets you want will not be available if you don't see them on your first
    visit.  StubHub's online marketplace is constantly changing as sellers will
    list new tickets and change prices frequently. Savvy shoppers should check
    often for new ticket availability or more attractive prices.

Following is an early glance at the current selling prices for NCAA Tournament sites this coming weekend. Visit for up to the minute selection and availability:

                          Average        Least Expensive
Venue                  Selling Price       Ticket Sold
-----                  -------------     ---------------
Anaheim                   $ 259              $  40
Birmingham                $ 205              $  55
Denver                    $ 236              $  70
Little Rock               $ 304              $  89
Omaha                     $ 464              $ 125
Raleigh                   $ 265              $  65
Tampa                     $ 262              $  45
Washington DC             $ 318              $  65

StubHub is the officially endorsed secondary ticket marketplace of the following universities: Arizona, Georgetown, Kansas State, Purdue, Stanford, Texas A&M, USC and West Virginia.

StubHub's unique, unrestricted marketplace, dedicated solely to tickets, provides fans the choice to buy or sell their tickets in a safe, convenient and guaranteed environment. The company's best of class customer service, FanProtect™ Guarantee and award-winning customer satisfaction are attributes that have made StubHub a destination for millions of ticket buyers and sellers.

About StubHub

StubHub is the world's largest ticket marketplace, enabling fans to buy and sell tickets to a vast selection of nearly 30,000 sports, concert, theater and other live entertainment events. StubHub reinvented the ticket resale market in 2000 and continues to lead through innovation. The company's unique online marketplace, dedicated solely to tickets, provides all fans the choice to buy or sell their tickets in a safe, convenient, and highly reliable environment. All transactions are processed and delivered via StubHub's patent-pending FanNetwork(SM) ticket delivery service, supported by seven-day toll free customer service at 1-866-STUBHUB, and backed by an industry-first FanProtect™ Guarantee. Company partners include and over 30 teams in the NFL, NBA, NHL and NCAA along with numerous media companies.

StubHub is an eBay company (NASDAQ: EBAY). For more information on StubHub, visit

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