SOURCE: BD & A

December 10, 2007 11:00 ET

Studio BD&A Wins Seven Davey Awards

Creative Wing of Nation's Largest Merchandise Agency(SM) Takes Five Silvers and Two Golds for 2007 Design Work

WOODINVILLE, WA--(Marketwire - December 10, 2007) - Bensussen Deutsch & Associates, Inc. (BD&A), the nation's premier Merchandise Agency(SM), today announced that its internal creative agency, Studio BD&A, has taken home seven Davey Awards, including five silver and two gold awards. Studio BD&A received awards for three different projects, including three awards for the "Baker Street" landing page built for Johnson & Johnson, two awards for an innovative promotional kit designed for Blisscotti, a new line of frozen treats from Cold Standard, Inc., and two awards for websites designed for BD&A, Inc.

"Studio BD&A plays a critical role in our merchandise agency approach, and our Fortune 1000 client partners count on this creative spark to bring their advertising campaigns to life," said Jay Deutsch, Chief Executive Officer for BD&A. "Creativity is at the core of everything we do at BD&A, and this recognition is another testament to the solid foundation we have built. The creative team at Studio BD&A continues to break new ground and we are honored to receive these awards."

The Davey Awards is an international competition focused exclusively on honoring outstanding creative work from the best smaller firms worldwide. The 2007 Davey Awards received over 4,000 entries from ad agencies, interactive agencies, production firms, graphic designers, design firms, and public relations firms. Just as David defeated the mighty Goliath with a big idea and a modest-sized rock, The Davey Awards honors the achievement of growing agencies where marketing strength comes from powerful ideas, keen intelligence, and exceptional execution, not the biggest budgets.

The Davey is judged and overseen by the International Academy of the Visual Arts (IAVA), and underwritten by The Creative Group and Adweek Media. The IAVA is an invitation-only member-based organization of leading professionals from various disciplines. Current membership represents a "Who's Who" of acclaimed media, advertising, and marketing firms including: Sotheby's Institute of Art, Yahoo!, Wired, Insight Interactive, The Webby Awards, ADWEEK, BRANDWEEK, MTV, HBO, Myspace.com, and many others.

ABOUT BD&A

Bensussen Deutsch & Associates, Inc. (BD&A), the nation's first and only Merchandise Agency(SM), provides marketing services and customized branded merchandise to Fortune 500 enterprises, major sports leagues and global entertainment holding companies. Clients come to BD&A to extend their reach through custom branded-merchandise campaigns, integrated e-commerce marketing, and sports and entertainment sponsorship activation. With revenues reaching more than $200 million, the Seattle-area company is the leading promotional merchandise agency in the United States and a principal player in licensed consumer products worldwide, employing more than 400 people in 20 locations. Global brands such as AOL, Bank of America, Dell, Eli Lilly and Company, ExxonMobil, and FedEx, are but a few of the household names that rely on BD&A to bring their marketing campaigns to life through merchandise. Additionally, BD&A is the official branded merchandise agency of Major League Baseball Properties and FremantleMedia North America (owner of "American Idol" and other well-known shows). BD&A is the number one in-stadium sports promotion agency, providing merchandise and promotions for the NFL, NBA and NHL. For more information on the power of merchandise, visit www.bdainc.com

Contact Information

  • Media Contact:
    Robert Nachbar
    Barokas PR for BD&A
    206-427-0389
    Email Contact