November 02, 2011 14:00 ET

StudioPMG Wins Two More Best Shorts Awards of Merit For Pharma Marketing

Awards of Merit Awarded to StudioPMG and Client Acorda Therapeutics in Short Documentary and Directing Categories

IRVINE, CA--(Marketwire - Nov 2, 2011) - StudioPMG, an award-winning provider of digital marketing, mobile applications and marketing analytics solutions, today announced it has received two more awards in the Best Shorts Competition for its pharma marketing work. One Award of Merit was awarded in the short documentary category. The company received the other Award of Merit in the directing category. Both awards were for work with client Acorda Therapeutics on the "Southern California MS Challenge Walk Documentary."

The Best Shorts Competition recognizes film professionals who demonstrate exceptional achievement in craft and creativity, and those who produce standout entertainment or contribute to profound social change. Entries are judged by highly qualified professionals in the film industry. Information about the Best Shorts Competition and a list of recent winners can be found at

The "Southern California Challenge Walk MS Documentary" is about Team OptiMiStic, a group of seven women, five of whom have multiple sclerosis (MS), who walk 50 miles in three days during the 2009 MS Challenge Walk. The documentary follows their progress from Carlsbad to San Diego, California, sharing their personal stories and demonstrating how teamwork and friendship walk hand in hand.

The "Southern California Challenge Walk MS Documentary" can be viewed on the "I Walk Because" website at, which was developed by StudioPMG to help its client and movie sponsor, Acorda Therapeutics, increase awareness for the MS Walks fundraising events and provide a forum for people to share their MS experience with others.

"It's an incredible opportunity to build awareness for MS by showing the challenges and successes of individuals living with MS, and documenting their story along the backdrop of the California Coast was truly inspirational," said StudioPMG's Executive Vice President, Joe McBride. "We are thrilled that we continue to be recognized for a piece everyone worked so hard to deliver."

In winning Best Shorts Competition laurels, (company or organization joins the ranks of other high-profile winners of this internationally respected award. Thomas Baker, Ph.D., who chairs the Best Shorts Competition, had this to say about the latest winners, "Best Shorts laurels are not easy to win. Entries are received from around the world. The Best Shorts Competition helps set the standard for craft and creativity. The judges were pleased with the exceptionally high quality of entries. The goal of the Best Shorts Competition is to help winners achieve the recognition they deserve."

About StudioPMG
StudioPMG is a full-service digital marketing agency that helps clients deliver the right message through the best channels at the perfect time. StudioPMG combines advanced interactive technology with compelling creative and medical animations to deliver experiences that build a connection between our clients' brands and their customers. By incorporating advanced analytics in brand experience, StudioPMG provides insights to enhance decision making and improve clients' sales and marketing performance. StudioPMG prides itself at finding just the right solution for even the most unusual challenges. With offices in Irvine, California, StudioPMG has a global list of customers that includes Bristol-Myers Squibb, Novartis, Astra Zeneca, Edwards Lifesciences, Boston Scientific, Alexion Pharmaceuticals, Alkermes, Acorda Therapeutics, Kodak, Toyota, Lexus, and Merial Limited. To find out more about how StudioPMG can Activate Your Brand, please visit, follow us on Twitter at @StudioPMG or engage with us on Facebook at

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