SOURCE: StyleSeat


July 21, 2016 09:00 ET

StyleSeat for Salons Launches Today

World's Largest Beauty Services Marketplace Announces It Will Now Support Salons, Starting With Booker Integration

SAN FRANCISCO, CA--(Marketwired - Jul 21, 2016) - StyleSeat, the world's largest marketplace for beauty services and inspiration, today opened up the platform to salons for the first time. The company will now enable salon technicians, services and availability to be featured on the StyleSeat platform alongside independent stylists. The new salon-enabled StyleSeat provides seamless integration with the popular salon booking service Booker -- the first of many planned integrations -- and lets salons benefit from the reach of the StyleSeat platform just as independents have for years.

In the US alone there are nearly 1.2 million professionals working as stylists. StyleSeat was originally built to help those that were operating independently to manage and grow their businesses but the platform has since evolved into the largest beauty services marketplace in the world. By opening up the marketplace to salons, users of the StyleSeat platform will now be able to search top-rated salons alongside independent stylists, browse salon profiles and services, view real-time availability and book instantly. For salon owners, employees, and apprentices, the latest solution means greater opportunity to attract new, high quality clients, reduce no-shows and drive repeat business through automated booking reminders.

"Attracting new clients is one of the biggest, ongoing issues for independents and salons alike, who have traditionally turned to Yelp or Groupon to help reach a new customer base, often at the expense of their bottom line," said StyleSeat CEO Melody McCloskey. "Our new integration with Booker represents the first step in opening up our platform -- and our significant user base -- to salons across America and helping this vibrant community better build and grow their businesses."

StyleSeat's service for salon owners will specifically create a streamlined way to:

  • Accept bookings from new and existing clients 24/7
  • Receive notifications when clients book appointments
  • Automate appointment reminders

The latest news caps off a successful half year for StyleSeat who acquired beauty booking platform BeautyBooked in January, which features +1k premium salon establishments, including Warren Tricomi and Ted Gibson, and reached the milestone of 50 million bookings through the platform in April. Relying on almost 100% word of mouth since its 2011 launch, the platform has already fueled over $3 billion in booked services for more than 10 million consumers, supported by over 400,000 stylists, and is growing everyday.

StyleSeat is offering salons a free 60 day trial to the service. Contact to find out more.

About StyleSeat
StyleSeat is the world's largest marketplace for beauty services and inspiration, allowing anyone to search, book, and pay for personalized beauty experiences seamlessly. StyleSeat supports over 400k stylists across America and enables 10 million consumers to manifest and manage their personal style with ease by connecting them to the perfect person, for the perfect treatment, at the perfect time. Because beauty should fit to you, not the other way around.

Get in the StyleSeat at or by downloading the app for iOS and Android today.