Avanti Commerce Inc.

Avanti Commerce Inc.

September 08, 2014 10:30 ET

Subway Rolls Out Remote Order & Pay Option for its Customers, US National Launch-Powered by Avanti Commerce, Inc.

VANCOUVER, BRITISH COLUMBIA--(Marketwired - Sept. 8, 2014) - The SUBWAY® restaurant chain has selected Avanti Commerce to power its Online and Mobile remote ordering & payment solutions for all orders placed from a customer's phone, tablet or desktop. Mobile Commerce is revolutionizing the way The SUBWAY® brand interacts with its customers, both increasing transaction convenience and offering an opportunity to enhance customer loyalty. The US national SUBWAY® mobile launch has commenced, and is currently being rolled out market-by-market.

The Avanti Commerce Platform extends the order & payment process outside of the store, reducing capacity constraints while greatly increasing speed-of-service. Responding to industry and customer demands in the Quick Serve Restaurant market, Avanti allows each store to interact with its customers in a unique and innovative way. It is a virtual Point-of-Sale allowing customers to order & pay anytime, anywhere. "The Avanti Commerce Platform provides our guests with the convenience to order & pay through our responsive Website or Apps" said SUBWAY® CIO, Carman Wenkoff. "The customer experience is incredibly simple… no lines, no waiting".

The Avanti team has worked on the development of The SUBWAY® brand's web-based catering program since 2011. This module is currently deployed to 27,000 locations across the US and Canada.

Last year, the developers of the Avanti Commerce Platform were awarded with The SUBWAY® Technology Award. This award recognized Avanti's instrumental role in the development of technology that continues to drive business for SUBWAY® franchisees. Only one vendor receives this award per year.

About SUBWAY® Restaurants

Since 1965, SUBWAY® owners have been devoted to offering customers customized made to order sandwiches with a wide range of better-for-you options. Providing easy access to vegetables, detailed nutrition, dietary, and healthy lifestyle information has been a priority for the SUBWAY® chain for many years, earning the American Heart Association's Heart Check Meal Certification in 2012 for many Fresh Fit™ meal options. As the world's largest restaurant chain, thousands of dedicated entrepreneurs have the opportunity to run their own business, while playing an important role in their communities. To learn more information about us, visit http://www.subway.com, like us on Facebook https://www.facebook.com/subway and follow us on https://twitter.com/subway. SUBWAY® is a registered trademark of Doctor's Associates Inc.

About Avanti

Avanti is everything you need to make Mobile Commerce work. The fully customizable white-labeled platform is available to merchants, hosted in the cloud or deployed to existing IT facilities. With IP going back to 1999, this remote order & pay solution presents an innovative approach to mitigating capacity constraints, shortening lines and strengthening customer loyalty. Avanti's core business extends beyond the platform and related responsive Websites or Apps, to having a deep understanding of both online and front-counter payments. The payment middleware currently used by Subway processes more than 2M transactions per day. The Avanti Platform extends the store front allowing the guest to order & pay from outside the store anytime, anywhere. It provides the guest with a more convenient option, saving time by advancing them in line.

Learn more by visiting www.avanti.com, and try out online ordering at order.subway.com.

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