SOURCE: SUFFER

SUFFER

May 25, 2011 09:46 ET

Suffer Announces the Production of Robert Drysdale's Instruction Video to Be Sold via DVD and iTunes

LAS VEGAS, NV--(Marketwire - May 25, 2011) - SUFFER (PINKSHEETS: SUFF) today announced that the company has finished filming on the first of several training videos to be done by Robert Drysdale focusing on advanced Jiu-Jitsu.

Joseph Lewis, President of Suffer, stated, "Robert Drysdale did a video four years ago that is still among the top selling DVDs out there. We have been told his prior video sold well over a hundred thousand copies. We anticipate doing the same or more. During the last four years Robert has progressed even more in Jiu-Jitsu. This video showcases what he has learned since the first video, and will be part of several that we plan on releasing for our Training Series."

Suffer has plans to market training videos featuring fighters such as Robert Drysdale and Frank Mir via DVD sales, iTunes, through the upcoming phone app, and the Internet. The company is also in negotiations with several large discount store chains to carry the videos.

About Robert Drysdale
While in Brazil Robert received his Black Belt in Brazilian Jiu Jitsu from Leo Vieira in 2004. He is most known for winning the 2007 ADCC Submission Wrestling World Championship. In 2008 he moved back to Las Vegas and started training with MMA fighters such as Randy Couture, and Wanderlei Silva. He owns his own school in Las Vegas and is making the transition to become a professional MMA fighter. For more information about Robert Drysdale please visit www.drysdalejiujitsu.com

About SUFFER
Suffer is engaged in the Design, Manufacture and Distribution of fine Men's and Women's Apparel related to MMA (Mixed Martial Arts). The Company also produces a line of Fight Gear and Media related to MMA. Currently its products are sold online on its website www.sufferapparel.com and retail outlets such as Gold's Gym. The company has been pursuing international expansion in areas such as South America, Canada, and Asia.

Safe Harbor Statement: This release includes forward-looking statements intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. These forward-looking statements generally can be identified by phrases such as SUFFER (SUFF) or its management "believes," "expects," "anticipates," "foresees," "forecasts," "estimates" or other words or phrases of similar import. Similarly, statements herein that describe the Company's business strategy, outlook, objectives, plans, intentions or goals also are forward-looking statements. All such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those in forward-looking statements.

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