SOURCE: SummerSoles.com

June 07, 2005 08:00 ET

SummerSoles.com Announces a Summer Without Toe Jam

Innovative Ladies Open Shoe Insoles Give Sweaty, Slippery and Squishy Feet the Boot

DALLAS, TX -- (MARKET WIRE) -- June 7, 2005 -- Let's face it -- during the hot summer months our feet get hot, sweaty and slippery in our shoes. Even sandal devotees cannot avoid the inevitable "squish" as the mercury rises. All too often, fashionistas far and wide are relegated to flip-flops over dressier shoe options, choosing comfort over cuteness during warm weather. That's why SummerSoles.com, a foot care innovator, has introduced "Summer Soles" -- chic, one-of-a-kind fabric insoles for sandals and other open shoes -- just in time for the impending season.

Summer Soles are for the millions of women who suffer from sweaty feet, or experience "slippery discomfort" with leather or synthetic footwear. These removable peel-and-stick fabric strips are the first open shoe liners designed specifically for women who want stay-dry comfort, particularly those with plantar hyperhidrosis -- sweaty feet. Summer Soles, which are often described as "walking on carpet", provide edge-to-edge shoe coverage, are completely removable with no sticky residue, and come in a range of colors for nearly any women's open shoe style. Simply snip the heel to size, peel and place.

"Sweaty feet are a very real problem for women," said Shannon McLinden, SummerSoles.com founder. "According to The International Hyperhidrosis Society, hyperhidrosis, alone, affects nearly 8 million people, or 3% of the U.S. population. Then there are the untold millions who simply hate the 'summer squish.' This solution is long overdue, and we're thrilled that Summer Soles are helping so many women improve their quality of life."

McLinden continued, "We're also delighted that a prominent national dermatology researcher is currently in the process of formulating a formal clinical review of Summer Soles. The results from this study will be important in further validating the need for this functional, yet fashionable intervention."

"Beyond the obvious discomfort caused by sweaty feet, or hyperhidrosis, the condition has other devastating effects on the millions of Americans who suffer in silence," said Lisa J. Pieretti, International Hyperhidrosis Society Executive Director. "We applaud SummerSoles.com's effort to help women alleviate the isolation and embarrassment often caused by this condition."

Summer Soles are available at www.summersoles.com with free shipping through August for U.S. residents. Visit the International Hyperhidrosis Society Web site at www.SweatHelp.org.

About SummerSoles.com

SummerSoles.com, a foot care innovator headquartered in Dallas, Texas, offers "Summer Soles" (Patent Pending 2005) -- revolutionary fabric shoe insoles. These chic, comfortable open shoe liners also prolong shoe life. For information, visit www.summersoles.com or call 1-888-773-9626.

Note to Editors: To try a free pair of Summer Soles, please contact Merilee Kern at merilee@kerncommunications.com or (858) 577-0206 with your shipping information and color preference.

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