SOURCE: SUN Sports & Entertainment Inc.

July 31, 2009 16:38 ET

SUN Founder & CEO CJ Comu Announces Retirement

New Executive Services Firm and Interim CEO Appointed

DALLAS, TX--(Marketwire - July 31, 2009) - SUN Sports & Entertainment, Inc., (PINKSHEETS: SUNR) Founder, Chairman and CEO CJ Comu officially announced his retirement today. Mr. Comu helped build an aggressive path in Mixed Martial Arts (MMA) with the creation of SUN's brands, "Art of War" and "Mano-a-Mano."

CJ Comu has been an industry leader in MMA bringing an enormous amount of color and character into the live events produced by SUN. Comu stated, "The fight business is a great business and one that I have thoroughly enjoyed for many years. I have the highest level of respect for the professional fighters that have entered the Cage and seen their growth into world caliber champions and celebrities. I look forward to watching SUN rise and get bigger and brighter in the future. This was a difficult decision, but I feel it's time after three solid non-stop years and a chance to tend to some personal matters long overdue."

Clyde Gentry, President of SUN who will now assume the responsibility as Chairman, stated, "CJ has made tremendous sacrifices for SUN, both personally and financially, and his work ethic has been second to none. I'm proud to have served by him and will continue to lead the charge for SUN to become a major player in Mixed Martial Arts, leveraging the many relationships we have cultivated over the years."

Tatum LLC (www.tatumllc.com) has been retained by SUN to provide interim executive services for the Company. Tatum provides access to seasoned interim executives including CFOs and other financial leaders who offer hands-on, expertise to organizations in need. Tatum LLC will appoint a professional to serve as SUN interim CEO, during the executive search process.

Reed Wallace, President of White Chocolate Management (www.whitecm.com) and the Revolution Fight Club, one of the nation's premier MMA Production & Management Companies, stated, "CJ Comu is truly one of the greats in the MMA business! He is a pioneer and creative genius and one of the most honorable people we have dealt with."

About Tatum, LLC:

Companies turn to Tatum when critical business challenges arise because they immediately deliver financial and technology operational expertise via solutions tailored to the Office of the CFO. Tatum understands the urgency of NOW and can leverage nearly 1,000 executives in 37 Offices consulting professionals nationwide to accelerate results to create more value. For more info, visit www.TatumLLC.com.

About SUN:

SUN Sports & Entertainment, Inc. (www.sunorganization.com) is a Professional Mixed Martial Arts (MMA) Event Production and Promotion Company specializing in concept-driven MMA events. SUN is a Certified and Licensed Combative Sports Promoter that produces World Class MMA Events under the brand, Art of War (www.artofwarlive.com).

Safe Harbor Statement -- This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approvals for anticipated actions. Such statements are based on management's current expectations and are subject to certain factors, risks and uncertainties that may cause actual results, events and performance to differ materially from those referred to or implied by such statements. In addition, actual or future results may differ materially from those anticipated depending on a variety of factors, including continued maintenance of favorable license arrangements, success of market research identifying new product opportunities, successful introduction of new products, continued product innovation, sales and earnings growth, ability to attract and retain key personnel, and general economic conditions affecting consumer spending. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. Sun Sports & Entertainment Inc. does not intend to update any of the forward-looking statements after the date of this release to conform these statements to actual results or to changes in its expectations, except as may be required by law.

Contact Information