SOURCE: SUN Sports & Entertainment Inc.

April 10, 2007 17:31 ET

SUN Releases ART OF WAR 2 Fight Card

UFC Veteran, 6'10" Wes "The Project" Sims Is Headliner

DALLAS, TX -- (MARKET WIRE) -- April 10, 2007 -- SUN Sports & Entertainment Inc. (PINKSHEETS: SSPE) announced today that following a successful world premiere event last March 9th at Dallas' American Airlines Center, ART OF WAR Undisputed Arena Fighting Championships are now set in Austin, Texas.

The stage is set for Mixed-Martial Arts fighting, America's fastest growing sport, on Friday, May 11 at the Austin (Texas) Convention Center when SUN Sports & Entertainment presents...ART OF WAR 2. Ten exciting fights are scheduled for the circle cage, starting at 7:30 p.m.

In Dallas, UFC veterans Pedro Rizzo and Justin Eilers battled for the newly formed IFA World Heavyweight Championship.

Once again, it will be highly regarded heavyweight contenders in the Main Event for the May 11th, ART OF WAR 2 in Austin. Wes "The Project" Sims (21-8-1...Lancaster, Ohio), a former UFC and IFL contender and one of the world's tallest fighters at 6'10", will be taking on MMA veteran Chris "The Gallatin" Guillen (33-7...St. George, Utah).

Also slated for featured action on the card is Austin MMA star and IFL contender, Freddie Espiricueta. Espiricueta will have his hands full with former UFC World title challenger, David "The Crow" Loiseau.

Other Austin fighters participating on the card include; Matt Thompson, Ryan Larson and Kamal Shalorus. Pride and UFC veteran, Alex Andrade, of Dallas, will be battling Brandon McDowell in a special attraction bout.

Tickets for ART OF WAR 2 are priced at $250 (Cageside VIP Package), $100, $60, $40 & $25. Tickets are available on line at www.gettix.net, as well as all GetTix locations (including: Runtex locations, Waterloo Records, University Co-op in Austin and Sundance Records in San Marcus), beginning Saturday, April 14th 2007 at 10:00 a.m.

Sims, who has developed his own "Sims Fu" fighting style and is best known for a variety of modified choke holds, is looking to make a big statement in his battle against Guillen.

"I'm ready to put on a show for the fans in Austin and remind the world that I am truly one of the best heavyweights in the world," said the 27-year-old Sims. "This is a very important fight in my efforts to get to the top of the heavyweight division."

Although only 6'0" tall, the 240 lb. Guillen won't be intimidated by the bigger Smith. "No problem with me," said Guillen of Sims' 10" height advantage. "Everyone knows my game is ground and pound and when an opponent is on the ground, we are all the same height."

The winner of the Sims vs Guillen fight will most certainly be in line for a world title shot at the recently crowned IFA champion, Rizzo, according to SUN Sports & Entertainment CEO, C.J. Comu. "Absolutely, we would be looking to have the winner fight Rizzo for the IFA title," confirmed Comu. "Our goal at SUN is to present the best fights and fighters in the world, and a Championship fight between the winner of Sims and Guillen against Rizzo would certainly fit that bill."

In addition to the main event, Comu guarantees Austin fight fans an exciting night. "From top to bottom, we have an excellent card," he noted. "In addition to our main event, we have the best of the Austin MMA fighters, as well as several noted International fighters on the card. It should be a great night for all the great MMA fans in Austin."

About SUN:

SUN is a Professional Sports & Entertainment Marketing Company. SUN Production Group is a Certified Texas Combat Sports Promoter and produces World Class Boxing and Mixed Martial Arts. The properties of SUN (www.sunorganization.com), Art of War (www.artofwarlive.com) and International Fighters Association (www.ifapro.com) are pending trademarks.

Safe Harbor Statement

This release contains certain "forward-looking" statements, involving risks and uncertainties, which are covered by the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements regarding SUN Organization Inc. Such statements are based on management's current expectations and are subject to certain factors, risks and uncertainties that may cause actual results, events and performance to differ materially from those referred to or implied by such statements. In addition, actual or future results may differ materially from those anticipated depending on a variety of factors, including continued maintenance of favorable license arrangements, success of market research identifying new product opportunities, successful introduction of new products, continued product innovation, sales and earnings growth, ability to attract and retain key personnel, and general economic conditions affecting consumer spending, Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. SUN Organization Inc. do not intend to update any of the forward-looking statements after the date of this release to conform these statements to actual results or to changes in its expectations, except as may be required by law.

Safe Harbor: This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approvals for anticipated actions.

Contact Information

  • Contact:

    CJ Comu
    Chairman/CEO
    SUN Sports & Entertainment Inc.
    15851 Dallas Parkway, Suite 225
    Addison, TX, 75001 USA
    Tel: 972.392.1414
    cj@sunorganization.com
    www.sunorganization.com

    MEDIA CONTACT:
    Lester Bedford
    President
    The Bedford Agency
    Representing SUN Sports & Entertainment
    817-788-0044 (office)
    817-296-4546 (cell)
    wlbedford@aol.com