Superior Diamonds Inc.

Superior Diamonds Inc.

July 14, 2005 12:56 ET

Superior Diamonds Inc.: Airborne Magnetics Completed; Large Landholding Acquired; Ellard Lake, Ontario

VANCOUVER, BRITISH COLUMBIA--(CCNMatthews - July 14, 2005) - Superior Diamonds Inc. (TSX VENTURE:SUP) is pleased to announce that the Company has completed the acquisition of a large number of claims over potential kimberlite targets in the Ellard Lake area of northwestern Ontario. The Company has been exploring in the Ellard Lake Region for three years collecting overburden samples for kimberlite indicator mineral analyses and recently completed a fixed wing gradient airborne magnetic survey totaling 14,300 line kilometres. Targets outlined in the survey are situated within the Kenyan Fault System, which is the main controlling structure for emplacement of kimberlites at Attawapiskat. Overburden sampling of tills, beach sands and modern alluvium down ice from the magnetic targets resulted in the recovery of numerous kimberlite indicator minerals, including G10 pyrope garnets and chrome spinels with chemistries in the diamond inclusion field.

Seventy claim blocks totaling 17,920 hectares were staked by the Company covering over 100 magnetic targets.

Further exploration within the Ellard Lake properties will include detailed overburden sampling in the vicinity of magnetic targets. Subsequent to the sampling, the Company plans to conduct a major drilling program. The program is under the direct supervision of Thomas F. Morris, Ph.D. (P.Geo.), who is the Qualified Person as defined under National Instrument 43-101.

Superior Diamonds is exploring a large area of northern Ontario using proprietary magnetic data and has a large land position acquired on the basis of kimberlite indicator mineral sampling and close spaced airborne magnetic surveys. In addition, Superior Diamonds has several other projects in the Superior Craton area of Ontario and Quebec, which are operated both independently and in joint venture with Inco Limited, Majescor Resources Inc. and Strongbow Exploration Inc. Superior Diamonds Inc. is owned 19.2% by Southwestern Resources Corp.

Statements in this release that are forward-looking statements are subject to various risks and uncertainties concerning the specific factors disclosed under the heading "Risk Factors" and elsewhere in the Corporation's periodic filings with Canadian securities regulators. Such information contained herein represents management's best judgment as of the date hereof based on information currently available. The Company does not assume the obligation to update any forward-looking statement.

The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.

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