SOURCE: SurePayroll, Inc

SurePayroll, Inc

August 08, 2016 07:00 ET

The SurePayroll Small Business Scorecard®: Business Owners Rank Top Tech Tools for 2016

Google Drive, Facebook, LinkedIn Named Most Useful Apps

GLENVIEW, IL--(Marketwired - August 08, 2016) - Small business owners have ranked their favorite tech tools and apps in SurePayroll's third annual favorite tech tools survey, part of the July 2016 SurePayroll Small Business Scorecard®.

Google Drive was the most used app among small business owners -- for both organization and Cloud storage. SurePayroll asked small business owners and entrepreneurs nationwide to rank their favorite tech tools in the categories of Cloud Storage Providers, Organization Apps, Social Networks, Social Media Management, Customer Relationship Management and Email Marketing Software.

Facebook and LinkedIn were cited as far more useful for business than other social media outlets such as Twitter or Snapchat. Perhaps surprisingly, Google Plus ranked higher as a social media platform for business than Twitter, Instagram, Snapchat or Pinterest.

Other important tools included Mail Chimp for emailing marketing, Dropbox, and Salesforce for customer relationship management.

"Our average customer tells us, for example, that they use Mail Chimp to communicate with customers, Google Drive to store important documents and SurePayroll to pay their employees. Those are the building blocks and beyond that upgrading technology becomes costly," said SurePayroll General Manager Andy Roe. "Small businesses with only a few employees are typically not going to have a lot of resources for extensive technology systems. Fortunately, there are some really beneficial, low-cost tools available."

Small Business Owners Favorite Tech Tools 2016 Highlights

  • Cloud Storage - Google Drive (Note: last year's winner was Dropbox)
  • Email Marketing Software - Mail Chimp (Note: last year's winner was Constant Contact)
  • Organization App - Google Drive
  • Social Network - Facebook
  • Social Media Management - Hootsuite
  • Customer Relationship Management - Salesforce

The full rankings of small business owners' favorite tech tools is available on the SurePayroll Facebook page.

About SurePayroll

SurePayroll is the trusted provider of easy online payroll services to small businesses nationwide. Whether a business has 1, 10, or 100 employees, SurePayroll delivers peace of mind by combining innovative, industry-leading technology and personalized support from an award-winning, U.S.-based customer care team. SurePayroll also provides private-label and co-branded services for accountants and banking partners as well as offering efficient online solutions for managing 401(k) plans, health insurance, workers' compensation, employee screening and more. SurePayroll is a wholly owned subsidiary of Paychex. For more information, please visit www.SurePayroll.com. Follow us on Twitter -- Circle us on Google+ -- Connect with us on LinkedIn -- Like us on Facebook.

About Paychex
Paychex, Inc. (NASDAQ: PAYX) is a leading provider of integrated human capital management solutions for payroll, HR, retirement, and insurance services. By combining its innovative software-as-a-service technology and mobility platform with dedicated, personal service, Paychex empowers small- and medium-sized business owners to focus on the growth and management of their business. Backed by 45 years of industry expertise, Paychex serves approximately 605,000 payroll clients across more than 100 locations and pays one out of every 12 American private sector employees. Learn more about Paychex by visiting www.paychex.com, and stay connected on Twitter and LinkedIn.

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