SOURCE: Swan Hellenic

Swan Hellenic

September 01, 2011 23:46 ET

Swan Hellenic Reveals a Major Upgrade for mv Minerva

FORT LAUDERDALE, FL--(Marketwire - Sep 1, 2011) - Swan Hellenic unveiled a multi-million dollar upgrade for mv Minerva. The improvements mark a new chapter in the long history of Swan Hellenic and underlines All Leisure Group plc's commitment to the future of its much loved ship, enabling it to remain at the forefront of cultural discovery cruising in the years ahead.

Swan Hellenic has been consulting with maritime specialists to improve and extend the facilities onboard mv Minerva, with equal importance paid to the ship's efficiency, maneuverability, comfort and environmental performance. As a ship that has attracted many loyal guests both in North America and in the UK -- and in response to passenger feedback -- mv Minerva will undergo major enhancements to update, but not change, her unique British country elegance style. The ship's passenger capacity will remain at 350 per cruise.

Highlights include extensions of the internal and external public areas as well as plans for a new wrap-around forward observation lounge. The new Orpheus Lounge will provide comfort and panoramic views at the forward end of the ship, while innovative design will extend the size of Shackleton's Bar and create a new Internet Lounge. Swan Hellenic has increased the size of a number of cabins and added balconies to others, increasing the number of balcony suites to 23% of all cabin accommodation. All 181 passenger cabins will be upgraded with new en-suite bathrooms.

This visionary upgrade is scheduled to take place during winter 2011 with mv Minerva embarking on her next exciting era of discovery cruising on March 2, 2012. Swan Hellenic will continue to offer its unique all inclusive discovery cruises, which include a signature shore excursion program, all gratuities, port charges, and a program of engaging talks from eminent Guest Speakers.

Colin Stone, Managing Director, Swan Hellenic, commented: "We continually review our customer feedback, and through this we understand that passengers who loyally return to the ship enjoy the ambience that mv Minerva provides. In order to secure mv Minerva's place at the forefront of discovery cruising, we are investing for the future through the extensive refurbishments. With 97% of our passengers promising to return to mv Minerva, we are sure that this new upgrade will be appreciated by these loyal passengers, while also appealing to those about to book their first discovery cruise."

For information or reservations, contact Swan Hellenic - North America at (866) 923-9182 or visit www.swanhellenic.us.

Swan Hellenic is part of All Leisure Group plc, the largest British-owned cruise ship company operating a fleet of four vessels -- Minerva (Swan Hellenic), Hebridean Princess (Hebridean Island Cruises), Discovery and Voyager (Voyages of Discovery). River cruising programs are available with Swan Hellenic and Hebridean Island Cruises. All Leisure Group plc, publically-traded and listed on the London Stock Exchange, is the only UK listed cruise company to have maintained shareholder dividend payments in the current global economic climate.

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